Adsense Mania

AdSense for content now in Hebrew

2009-02-18T08:34:00.001+07:00

This week, we’ve launched AdSense for content in Hebrew. If you're a publisher with a site primarily in Hebrew, feel free to begin displaying contextually-targeted ads on your pages by logging in to your account and generating your ad code under the AdSense Setup tab. As you may know, it can take up to 48 hours for our crawler to visit your site and determine which are relevant ads to display.

Please know that we’re working on making AdSense for content and AdSense for search available in more languages, and we’ll be sure to post any updates right here. In the meantime, we appreciate your patience, and ask that you continue to place the ad or search code only on pages in one of our supported languages.

!מהיום תוכלו להרוויח מהאתר שלכם גם בעברית

Home Page :
supported languages

Enhance your site with Google search results

2009-02-16T09:55:00.002+07:00

If you're looking for an easy way to add some interactivity to your site, we've got just the tool for you. The AJAX Search Wizards allow you to add a video, news, and local search results to your web page without writing any code. Just tell us how you want the widget to display and what searches to automatically execute, and the wizard will generate the code for you to copy and paste into your web page.

Our newest wizard generates a news bar that scrolls through recent news headlines. Here, we've customized it to show Google News search results for Google, Apple, and Microsoft:

&amp;amp;lt;a href="http://ajaxsearchapi.googlepages.com/newsbar.html" target="new"&amp;amp;gt;Take a look.&amp;amp;lt;/a&amp;amp;gt;

The news bar is also available in a vertical orientation for you to use in a column or sidebar. You can easily change the look-and-feel of the our wizard-generated code just by adding some CSS or editing the JavaScript. Also, check out our video bar wizard to easily add Google videos to your site and try our map search wizard to add a searchable Google map to your site.

The AJAX Search API allows you to interact programmatically with Google search results including Google web, video, news, and blog searches. If you're a developer, take a look at the documentation to see how you can integrate dynamic Google search into your website in other creative ways.

Finally, let us know if you find these wizards useful, and we may just feature your site on our community samples page.

Home Page :
http://adsense.blogspot.com/

Feeds for thought

2009-02-11T08:13:00.002+07:00

Does your site have a feed? If not, you may be missing out on a substantial number of repeat visitors. An increasing number of users are using feed readers to keep up to date with their favorite websites. You've worked so hard to create that quality content, and feeds can help you grow your audience as well as let your current readers take your site with them wherever they go.

Google Reader and the Google Personalized Homepage are examples of feed readers that allow your users to keep track of updates to your site -- and starting today, it's now possible to track the number of users subscribed to your site via these two feed readers.

Here are just a few examples of AdSense sites which also offer feeds:

* Information resources NewsMax and Hybridcars.com publish feeds of their most recent stories.
* Taquitos.net, a specialty site focused on snacks, publishes feeds with the newest snack reviews.
* Blogs like Inside AdSense publish feeds with the latest posts.

There are many resources online to help you implement feeds on your site. You may wish to start with sites for Atom and RSS, the two standards compatible with most feed readers. Many popular CMS and blogging platforms like Blogger.com already have feed functionality built in, so your site may even have a feed without you knowing it.

In order to provide the best experience for your users, the Google Reader team has also put together some tips for feed publishers. This document covers feed best practices, common implementation pitfalls, and various ways to promote your feeds. Whether you're creating your feeds from scratch or have been publishing them for a long time, we encourage you to take a look at our tips to make the most of your feeds. If you have any questions, please get in touch.

Home Page :
adsense.blogspot.com

Now on an AdSense ad format near you: shopping carts

2009-02-07T06:08:00.001+07:00

Starting today, you may notice some AdSense ads displaying the Google Checkout shopping cart badge alongside the ad title. These small icons identify ads that link to sites where shoppers can buy via Google Checkout. The addition of the Checkout badge makes it easier for people to find sites where they can use Google Checkout's quick, easy and secure checkout option when making a purchase.

In addition to shopping carts on AdSense, we're also introducing new badges on ads that appear in Google search results. We hope you enjoy these new additions to our ad formats. It's another step in our ongoing efforts to enhance the experiences of AdSense publishers, AdWords advertisers, and visitors to your site.

Home Page :
adsense.blogspot.com

Referral policies - clarified

2009-02-05T09:42:00.000+07:00

We've noticed some confusion over the program policies associated with referrals. Specifically, some publishers tell us they don't understand why we allow "explicit endorsement" for referral ads, but do not allow the same type of "unnatural attention" for our AdSense for content and AdSense for search ads. We thought we'd clarify our referrals program's policies and explain why we do not allow the same treatment for other Google ads.

First, referral ads are credited on a cost per action (CPA) basis. This means that there is a specific action such as an install for Google Pack that your visitors must complete before you generate earnings. The advertiser places a certain value on that action being completed, and is willing to pay you a percentage of that value. If you highlight the referral ad and encourage more people to complete the action, the value that the advertiser places on that action does not diminish.

For example, Google is willing to pay up to $2 for each new user who downloads and installs Google Pack. If you encourage people to download and install Pack on your site and the conversion rate goes up, we're happy to pay the additional cost, because it directly translates to more Pack users for us.

However, this isn't the case for most AdSense for content and AdSense for search ads, which are served on a cost per click (CPC) or cost per thousand impression (CPM) basis. It's generally harder for an advertiser to decide on a CPC/CPM value than it is to decide on a CPA value because multiple factors go into deciding the value of a click or impression. Encouraging clicks on these ads not only drives lower quality traffic to an advertiser’s site but provides poor data for an advertiser to make an appropriate bid on the click. This results in a poor experience for visitors and advertisers, which isn’t good for you as a publisher.

Additionally, you can endorse referral ads because you know the exact ad you are displaying on your site. You are offering your visitors genuine advice based on the products and services you think they'll like. However, with CPC ads you don't know which ads will show up -- it would be disingenuous for you to recommend the products or services in your ads in this case, which could result in visitors being misled.

Of course, publishers may never encourage people to click on any ad, including referrals, for deceptive purposes. For example, you can't ask visitors to click on a referral ad to make you money. Any endorsement or attention drawn to a referral ad must be done in a way that supports the intended use of the product or service associated with it.

In short, our policies on endorsing ads are based on our concern for the visitor, the advertiser, and the publisher. We strive to make AdSense work best for all our partners.

Home Page :
http://adsense.blogspot.com/

New pricing structure for referrals

2009-01-31T08:36:00.001+07:00

Last year we asked you for your feedback on referrals, and one of the issues we heard quite frequently was that it was too difficult to generate revenue with AdSense and AdWords referrals. To address this, we've just introduced a new pricing structure for both programs, which will be as follows:

AdSense Referrals:

* When a publisher who signed up for Google AdSense through your referral earns their first $5 within 180 days of sign-up, you will be credited with $5.
* When that same publisher earns $100 within 180 days of sign-up and is eligible for payment, you will be credited with an additional $250.
* If, in any 180-day period, you refer 25 publishers who each earn more than $100 within 180 days of their respective sign-ups and are all eligible for payout, you will be awarded a $2,000 bonus (bonus payouts are limited to 1 per year).

AdWords Referrals:

* When an advertiser you refer spends $5 within 90 days of sign-up (in addition to the $5 sign-up fee) you will be credited with $5.
* When that same advertiser spends $100 within 90 days of sign-up, you will be credited with an additional $40.
* If, in any 180 day period, you refer 20 advertisers who each spend more than $100 within 90 days of their respective sign-ups, you will be awarded a $600 bonus (bonus payments are limited to 1 per year).

These rules will also apply to users that you have already referred but who have not yet reached one of the new earning/spend thresholds. For example, if you referred an AdSense publisher who has currently earned $2.00, you will be paid $5.00 if that publisher reaches the $5.00 mark. But, if you have referred an AdSense publisher who has already earned $10.00, you will not be paid $5.00 retroactively for that referral reaching the $5.00 mark. However, should that publisher eventually reach the $100.00 earnings mark within 180 days, you will be paid $250.00.

Finally, please keep in mind that publishers may not click on their own referral ads and will not be paid for referring themselves for any product. For more information about referrals, please visit our Help Center.

Home Page :
http://adsense.blogspot.com/

Google Groups re-groups and revamps

2009-01-28T07:53:00.001+07:00

If you're a participant in the AdSense Help Forum or if you read AdSense blog posts on Google Groups, you've probably noticed that Google Groups has a completely new look. But it's not just the colors and the layout that have changed; there are also a number of exciting new features you can take advantage of.

First, we've added more customization options for Group owners. As the owner of a Group, you now have the ability to change the look and feel of your pages by specifying a color scheme and logo. You can also collaborate with your members by creating web pages together -- members can then view and edit the pages.

In addition, Group members can interact with each other in new ways. You can now upload and share files such as photos and word documents with other members. Want to let other members know more about you? Create a profile complete with a bio, a picture, and a quote.

The new version of Google Groups is available in more than a dozen languages -- visit today to join or create your own Group.

Home Page :
adsense.blogspot.com

Everything in its place(ment)

2009-01-27T09:22:00.001+07:00

As you may know, custom channels are a great way to track the performance of individual ad units on your pages. Starting this week, with just a few extra steps you can make your site more attractive to advertisers by allowing them to target these channels as ad placements. Creating ad placements for more visible and desirable ad locations on your site increases their value to advertisers using site targeting and encourages those advertisers to bid more.

Thanks to the feedback of publishers who helped us test out this feature early on, here are some answers to a few commonly asked questions that you may also have about ad placements:

How are ad placements different from custom channels?
Think of ad placements as 'enhanced' custom channels. To create an ad placement, you create and implement a custom channel just as you normally would. The only change is the additional step of providing attributes and an accurate description for your ad placement. On the 'Channels' page in your account, click the appropriate 'edit settings' link on the right. As you can see below, there will be a box labeled 'Targeting' on the next page which, once checked, will show this channel to advertisers as an ad placement. From there, you'll just need to provide some details on where the ad unit appears on your site:

Advertisers will see the 'External name' and 'Description' along with the domain on which that placement appears, so a meaningful name and detailed description clarifying where the ads will show can make your placement more appealing. Be sure to highlight your most valuable and best-performing ad units as placements. For example, try a description like 'Ads will appear in a 300x250 rectangle embedded within articles on the Travel section' or 'Ads will appear only in the leaderboard ad unit directly above any page on the site.'

If nobody bids on my placement, does that mean I won't get any money?
Ads that are targeted through ad placements compete in the same auction against all other ads that are eligible to appear in that space, so you'll still be able to generate earnings. For example, suppose you created a 'Homepage, Top center' placement. When we see an impression from this placement, we round up advertisers who match the content of your homepage, as well as those targeting your site and this placement and include them in an auction. We'll then display the ad which our system has determined will earn you the most money, regardless of how it was targeted.

What kind of placements should I create?
Remember that advertisers will rely on your ad placement descriptions in order to decide whether to target their ads to your site. That said, here are a few tips to get started:

1. If you have multiple ad units on a page, let advertisers target the high visibility ones separately
2. If you have a wide range of topics on your site and you think certain topics will appeal to different types of advertisers, then break them out accordingly
3. Break out high visibility pages such as your homepage and any above-the-fold spots

For more on ad placements, please visit our Help Center.

Home Page :
adsense.blogspot.com

Bienvenido to the Spanish Help Forum

2009-01-24T11:02:00.001+07:00

Did you know that there are currently more than 16,000 publishers participating in our six AdSense Help Forums? Not only that, but we're hoping to see this number rise even more with the addition of the newest one: Foro de ayuda de AdSense, for our Spanish-speaking publishers.

Need help with implementing your ads or optimizing your ad placement? Maybe another publisher halfway around the globe has an answer for you. There's also a Google representative called 'AdSensePro' who will occasionally contribute posts. Whether you're new to AdSense or a seasoned veteran, you're welcome to ask for advice and share your experiences in the Help Forums. They're also available in Chinese, English, French, German, Japanese, and Portuguese.

Home Page :
http://adsense.blogspot.com/

Picasa referrals roll into Google Pack

2009-01-23T01:01:00.002+07:00

In the next few days you may notice a change to our Picasa referrals program. With the recent international launch of Google Pack referrals, we'll soon be consolidating Picasa and Pack referrals into a single program. Don't worry, you will still be able to direct users to Picasa as a part of Pack, which also includes useful software like Google Earth, Desktop and Toolbar.

To make for an easy transition, we'll upload new Pack referral options that feature Picasa. To transition to these new referrals, you should generate a new referral unit, choosing Google Pack as the product, and select one of the new Pack units that features Picasa.

As an added benefit, if users decide that they only want to install Picasa from their Pack download, you'll still earn the referral fee for Pack -- double the value you were previously earning for Picasa alone.

If you're currently displaying a Picasa referral unit on your site, you won't notice any changes to the unit or to the way that you have been generating earnings. For now, all Picasa referral units that are currently up will remain supported. However, we strongly encourage you to switch to the new Pack referral units at your earliest convenience.

Home Page :
http://adsense.blogspot.com/

New and improved referrals resources

2009-01-22T01:45:00.003+07:00

If you've been looking for ways to improve your referral earnings, we're excited to introduce you to a few new resources. First is our updated referrals optimization tips page, where you can find our top suggestions for selecting referral products and how to best promote them on your site. We've added new, detailed tips as well as example implementations to help you get the most from your referrals.

Next is our very first referrals-themed case study. Learn how Randy Brown, site owner of GrownUpGeek.com, has used referrals to double his earnings while endorsing a product that he really supports.

Do you have a referrals success story that you'd like to share? Send us a note and maybe you'll be featured soon.

Home Page :
http://adsense.blogspot.com/

Embed a photo gallery with Picasa Web Albums

2009-01-20T21:24:00.002+07:00

As webmasters (and web users), you know that images can liven up text-heavy pages and help engage readers. Maybe you keep a personal blog and you'd like to share a holiday photo album. Or maybe you manage a knitting tutorial site, and you'd like to post photos with step-by-step captions. Well, Picasa Web Albums can help you do all of these things. Just upload photos to your own Picasa Web Albums page, then embed a link to that album on your site. Because your photos will be stored on a Google server, you can let us worry about hosting your files while you concentrate on creating a great looking gallery that will enrich your site.

After signing up and creating a web album, simply click the Embed in Blog/MySpace link in that album. Just like with AdSense, you'll then need to copy and paste the provided HTML into your site's source code. Republish your site, and the cover photo of that album will appear on your site, already linked to your web album. When embedding your photos, please keep the AdSense image guidelines from last month in mind.

Your Picasa Web Albums account is free and comes with 250 MB of storage space -- enough room to store about 1000 photos (at 1600 pixels each). It's also possible to upgrade and order additional space (up to 250GB) as your photo storage needs grow. And unlike some other photo sharing sites, Picasa Web Albums retains the quality of your images so you and your site's visitors can download those same high resolution photos off the web and to their computers.

Finally, you can now also upload video into any web album -- a nice touch to really make your content come alive. And while you can't currently customize the look of your Picasa Web Albums page to match your site, we hope you'll find that its clean, uncluttered look complements your site's design.

Need help using Picasa Web Albums? Visit Picasa Support.

home page :
http://adsense.blogspot.com/

Stay on target

2009-01-19T09:17:00.002+07:00

As you know, one of the ways Google AdSense ads are targeted is to the content of your web page. But sometimes you may want to emphasize or de-emphasize certain sections of your page -- for example, you may want to emphasize the first paragraph of your article or ignore your menu bar. With section targeting, you can help us determine what parts of your content are important so that your site can show more targeted ads.

If the following apply, section targeting might be a good fit for your site:

1. You're familiar with HTML and are comfortable adding HTML tags to your source code.
2. You want to help guide the crawlers to specific section(s) of your page.
3. The sections you want to target contain a significant amount of text (a large enough percentage of your overall content to help instruct our crawlers).

Many publishers ask, "Once I've implemented the section targeting HTML code, how will I know if it's working?"

Please note that it may take up to 1-2 weeks before you start to see changes to your ad targeting. Also, we want to make sure your ads are as effective as possible,so our technology detects whether section targeting will improve your results and implements automatically only if you'll earn more revenue.

See our support entry for help getting started with section targeting.

home page :
http://adsense.blogspot.com/

Site targeting: a refresher

2009-01-15T10:36:00.001+07:00

Over the past few months, we've written several posts about site targeting, but given the questions we've received, we thought this might be a good time to review the details of site targeting, what it means for you as an AdSense publisher, and how site-targeted ad campaigns fit into the AdSense model.

First, a bare-bones explanation of the program. Using site targeting, AdWords advertisers can enter their CPM (cost-per-thousand impressions) ad directly into their site's ad auction. That CPM ad will compete against the CPC (cost-per-click) ads in the auction -- and if it wins, it will run in place of the CPC ads that would have otherwise appeared. As an AdSense publisher, you get paid for each impression on that ad, rather than for each click.

So what does this mean? It means AdWords advertisers and AdSense publishers can connect in a way not previously possible. AdSense publishers can now offer advertisers the opportunity to bid directly on their site through Onsite Advertiser Sign-up Sign-up, and advertisers can pull up a list of sites in the content network, large or small, that falls under any vertical or content theme. Advertisers and publishers of all sizes can find each other in the same virtual forum.

Site targeting also means more money for you. Period. If a site-targeted ad (text or image) appears on your site, it means that that ad is paying you more than any CPC ad that would appear in that ad unit. Many publishers have seen dramatic revenue increases as a result of these site-targeted ads appearing on their pages.

Some of you have asked, "How is an ad for an off-road vehicle targeted to my pages about hiking?" Excellent question! Contextual targeting, or targeting the text on your site (the primary targeting mechanism of AdSense), is only one form of targeting. With the launch of the site targeting program, advertisers can select sites that are relevant to their prospective visitors, thereby targeting an audience, not just content. So although the ad campaign may not be targeted directly to your site's content, it will be relevant to the specific or general interests of your readers. AdSense has always been, and will always remain, a targeted advertising system -- we're just implementing new targeting approaches to help you monetize.

Some advertisers target many AdSense sites to reach a broad set of users and interests. Others use site targeting campaigns to target only a handful of sites and a very specific interest niche. And many fall in between these two. Regardless of the level of reach, site targeting campaigns all work to provide higher network CPMs, effective monetization, and fresh, dynamic content rolling through our system.

Remember, you maintain control over the types of ads that are appearing on your pages. So if you ever see an ad on your site that you'd rather not show, simply add the destination URL of the ad to your competitive filter list, and with a snap of our fingers (well, ok, it might take a little longer than that -- but no more than 5 hours), the ad will stop appearing. Your filter list works for both keyword-targeted and site-targeted ads.

We really appreciate all of your feedback about these campaigns. We say this a lot, but it's true: we take your comments very seriously. Never hesitate to send them to us.

Home Page :
http://adsense.blogspot.com/

What's a webinar again?

2009-01-13T08:01:00.000+07:00

We're always looking into better ways to communicate with you to help you get the most of AdSense. So on Wednesday, December 21st we held a webinar to provide an overview of some recently launched AdSense features including Onsite Advertiser Sign-up, referrals, section targeting, themed ad units, and custom and emailable reports. We also discuss each in our previous blog posts -- feel free to browse through these.

Satya Patel from product management, Mohammed Abdoolcarim from product marketing, and Phoebe Ho from account management were on hand to provide information about their areas of expertise. Their presentations concluded with a live Q&A session you might also find useful.

If you missed it, be sure to watch a recorded version of the New Features Webinar here (Firefox users, you will need to view this in Internet Explorer).

Home Page :
http://adsense.blogspot.com

Flair for your ad units

2009-01-11T08:26:00.001+07:00

Are your artistic talents limited to crayon drawings of stick figures? Good, looks like I'm not the only one. For those of us who peaked at a seven-year-old skill level, here's a holiday gift from a true artist: Google's Dennis Hwang.

Our new themed ad units incorporate elements from past Google logos created by Dennis, to give your pages a little extra flair during various holidays and special events. You can enable or disable themed ad units by logging into your account, visiting the My Account tab, and scrolling down to the Ad Type Preference section to click 'edit.' Check or uncheck the box marked 'enable themed ad units when available' - any changes you make will take effect within 24 hours.

If you've enabled themed ad units, users who visit your site may see themed ad units that are relevant to their geographic location (as determined by user IP address) and the date or season. Depending on your location, you should see the seasonally themed ad units for the winter holidays start appearing on your site soon and remain until December 26th. Here comes one now.

Home Page :
http://adsense.blogspot.com/

A note from AdWords regarding your site-targeting concerns

2009-01-09T14:16:00.000+07:00

When we launched site-targeting in June, we created a new way for AdWords advertisers and AdSense publishers to benefit from each other. Advertisers use the Site Tool, a site-targeting feature, to choose specific sites from the Google content network on which to place their ads. This makes it possible for advertisers to spend more of their marketing budgets on specific sites. For publishers, it's a great way to increase coverage and eCPMs.

Many publishers have asked why we decided to lower the minimum CPM bid required for advertisers to run site-targeted campaigns. As you know, we're constantly working to improve the experience for our users, advertisers and publishers. To this end, the lowered minimum CPM for site-targeted ads allows advertisers to more accurately price their ad placements on a wider variety of sites.

Sounds like a bad deal for publishers, right? It's not. By lowering the minimum CPM we've increased adoption of the product and competition for placements on your site(s). This leads to higher payouts and better coverage. Remember, CPC and CPM ads compete against each other to display on your site, and we'll only show the ads with the highest eCPM. So you can be assured that increased competition will only help you improve monetization of your site.

Home Page :
http://adsense.blogspot.com/

Out of the box and in your inbox

2009-01-08T02:39:00.001+07:00

In our continuing efforts to find a cure for G.A.S.S., we now enable publishers to have your AdSense stats emailed directly to the recipient of your choice. Daily, weekly, or monthly relief from G.A.S.S. is just a few easy steps away:

Step 1: On your "Report Manager" page, under your Reports tab, choose a custom report from the list. (If there aren't any listed, create a new custom report with the settings you want.)

Step 2: Select the frequency, recipient, and format of email reports from the dropdowns. To add a new recipient, click "edit addresses" and enter a new email address.

Step 3: Click "Save changes" to schedule your report for mailing.

We hope this new feature will provide you with the freedom to be away from your AdSense account. There's a whole world outside your AdSense account - one that you can explore for new content for your site. ;)

Home Page :
http://adsense.blogspot.com/

The search for a better search box

2008-12-31T05:03:00.001+07:00

Publishers have told us they want more control over the look and feel of the AdSense for search box, and we've listened. There's a new search query box in town - check out your AdSense for search tab to design your very own.

What's changed? First, we cleaned up the design a bit to make it smaller and more compact, allowing you to set the logo position and search box length to best fit your site design. Plus, we've added the "'Google Search' on button" logo option, which enables you to select from a number of different background colors or enter any HTML code to match the color of your site. All these changes add up to enhanced customization and flexibility.

You've asked us, "Why can't Google just let us edit the text and design any query box we want?" While we're always looking to give publishers more customization options, we also feel that consistency in how our code is used and how the Google logo is displayed is good for the long-term integrity of the Adsense program. Rest assured that we're constantly working to provide more options, whether it's improved reporting, more creative styles, or a redesigned search box.

Home Page :
adsense.blogspot.com

For faster, more secure payments, try EFT

2008-12-30T13:07:00.000+07:00

If you have an AdSense account in one of these countries and territories, we encourage you to sign up for payments by Electronic Funds Transfer (EFT). We're working to expand our EFT support, so if payments by EFT aren't currently available for your location, know that we appreciate your patience in the meantime.

If you're new to EFT payments, signing up is easy: in the Payment Details section of the My Account tab, click 'edit' to enter your bank account information, then verify a test deposit we'll make to your bank account. Once your account is verified, you can begin receiving payments more quickly and securely. If you'd like more detailed instructions on signing up, you can find them here.

Home Page :
http://adsense.blogspot.com/

Tips singkat membuat dan optimasi blog di blogger.com (FOR BEGINNERS ONLY!!)

2008-12-27T21:31:00.001+07:00

Seperti yang kita tahu blogger standar setting tidaklah optimal, kita harus ubah beberapa diantaranya.

1. di “Basic” setting tab set blog title untuk keyword yang anda ingin tampil di hasil pencarian search engine Title haruslah 40-65 karakter, (google hanya menampilkan maksimal 65 karakter dalam SERP-nya, dan yahoo sekitar 115 karakter dengan spasi dan tanda baca). usahakan jangan menggunakan kata “and”, “or” dan kata2 lain yang diabaikan search engine. Jangan sekali-kali mengubah title blog anda. Mengubah title akan membuat “robot/spider bingung” dan membuat posisi anda di search engine melorot jauh.
Jawab yes untuk “add your blog to our listing” ini akan meng alert search engines ketika blog anda di update dan juga membuat blog anda tampil diblogger main page ketika anda membuat postingan. Untuk tambahan, bila anda menjawab “no” blogger akan meng shove “nofollow/noindex” meta-tags di header template blog anda yang akan mencegah blog dindex atau di crawl oleh spider.

2. di “Publishing” set “notify Weblogs” to “yes” ini akan send a notification to Weblogs setiap kali anda membuat new post. Weblogs adalah sebuah site yang mengijinkan visitor dan search engine crawler tahu kapan new content di posting di blog. Anda tentu saja ingin visitor dan crawler mengunjungi page anda ketika anda membuat postingan baru.

3.di “Formatting” tab sebenarnya terserah anda, saya personal mengeset number of post di main page antara 5 dan 7.

4.comment tentu saja harus diijinkan dan tidak boleh dibatasi . jangan menampilkan comment di pop up window, karena akan mencegah spider mengcrawl content dari comment tersebut.

5.Site feed. RSS adalah “ rich site summary” atau “ really simple syndication” atau “rdf site summary” terserah anda mengartikannya. RSS pada dasarnya adalah “ a way to stream up the minutes news and updated on your blog”. Alamat RSS feed anda adalah “namabloganda.blogspot.com/atom.xml. (kita bicara cara membuat atom.xml nanti ). dan harus anda ganti nanti ketika anda membakar feed di feedburner.com. jadi untuk pertama kali your feed url adalah “http://namabloganda.blogspot.com/atom.xml’ dan nanti setelah mendaftar di feedburner anda ganti dengan url yang dikasih feedburner.

Jangan set site feed “full description” anda harus mengesetnya “short description” anda pasti bertanya kenapa ? begini, bila anda mengeset full post, visitor yang membaca feed anda tidak punya alasan untuk mengunjungi blog anda karena mereka telah membaca keseluruhan postingan . adsense for feeds baru dalam beta testing, belum open untuk semua publisher setahu saya adsense for feeds baru diperbolehkan untuk premium publisher dengan ratusan ribu (atau jutaan?) adsense impression perbulan.
Jadi setidaknya kita harus “memaksa’ visitor kembali ke blog. Bila mereka membaca feed berarti mereka Cuma membaca sebagian postingan dan bila mereka ingin keseluruhan cerita mereka harus kembali ke blog.

Cara membikin Site Feed

Cara ini adalah cara lama karena saya lihat tampilan “MyYahoo’ telah berubah tapi setidaknya ini akan membantu karena pada dasarnya langkah2nya sama.

Kita asumsikan anda telah mempunyai Yahoo account, sekarang klik “MyYahoo” link di sudut kanan atas lalu untuk register blog klik “add content” lalu cari link “Add RSS by url” klik dan ketikkan RSS url anda yaitu http://namabloganda.blogspot.com/atom.xml
Bila ada kesalahan akan muncul tulisan “ We couldn’t find the RSS file you asked for”.

Setelah selesai jangan lupa untuk ping yahoo setiap kali anda update blog, alamat pingnya adalah :

http://api.my.yahoo.com/rss/ping?u=h...a.blogspot.com

lebih lanjut tentang ping, setiap kali update blog jangan lupa untuk melakukan ping. Dulu saya menggunakan pingomatic.com sekarang bisa dilakukan otomatis melalui feedburner. Anda bisa mengesetnya di feedburner.com atau kalau tidak ketemu lakukan manual dengan menggunakan jasa pingomatic.com atau pingoat.com
jangan mengupdate blog ataupun melakukan ping lebih dari 3x sehari bila tidak ingin blog anda di ban oleh search engine karena dianggap spam.

Beberapa direktori yang bisa buat registrasi RSS Feed :

_ Blog Universe: www.bloguniverse.com
_ blogarama: blogarama.com
_ Blogdex: blogdex.com
_ Blogdigger: www.blogdigger.com
_ BlogSearchEngine.com: www.blogsearchengine.com
_ BlogShares: www.blogshares.com
_ BlogStreet: www.blogstreet.com
_ Blogwise: www.blogwise.com
_ Bloogz: www.bloogz.com
_ DayPop: www.daypop.com
_ Feedster: feedster.com
_ Lockergnome’s RSS Resource Site: rss.lockergnome.com
_ NewsIsFree: newsisfree.com
_ SearchEngineBlog.com: www.searchengineblog.com
_ Syndic8: syndic8.com
_ Waypath: www.waypath.com

Google Sitemaps

Jangan lupa untuk submit blog anda di http://www.google.com/webmaster/sitemaps
Sebuah Sitemaps adalah listing setiap halaman blog anda, membuat halaman blog anda lebih Google friendly, dan juga bila blog anda memiliki banyak image anda bisa memperbolehkan spider mengcrawl image tersebut dengan mencentang kotak yang ada disamping tulisan “enhanced image search” sehingga nantinya image dari halaman blog anda akan muncul di hasil pencarian http://www.image.google.com tentu saja hal ini akan menambah visitor yang berarti juga menambah klik adsense. menurut beberapa orang yang lebih pintar dari saya Sitemap membuat halaman blog anda lebih cepat terindex di Google.
Satu lagi tentang lebih cepat terindex di Google, usahakan jangan memakai template beta kalau bisa pakailah template classic atau html. Blog saya yang memakai template beta membutuhkan 1-2 hari untuk halaman baru terindex di Google. Sedangkan yang yang memakai template classic dari http://www.isnaini.com Cuma membutuhkan 5-10 menit untuk halaman barunya terindex di Google. Anda bisa mengecek apakah halaman anda sudah terindex di Google dengan mengetikkan “site:namabloganda.blogspot.com” (tanpa tanda kutip) lalu klik “chace” atau “tembolok” bila anda menggunakan Google.co.id . “chace” adalah rekaman google tentang blog anda kapan terakhir kali dikunjungi spider.
Dan terakhir sudah bukan rahasia kalau template xml beta loadingnya lebih lama dari template classic.

Technorati

Setiap blogger di planet ini join technorati jadi tidak ada alasan untuk anda tidak mensubmit blog anda ke http://www.technorati.com Technorati adalah Godfathernya blog searching, Tecnorati adalah real-time search engine yang selalu meng-track apa yang terjadi dunia blog. Saat ini Technorati mengindex sekitar 16 juta blog. Technorati otomatis menerima notification dari blog segera setelah blog di update. Ini berarti Technorati meng-track ribuan update yang terjadi tiap jam. Technorati lebih seperti Alexa yang di desain khusus untuk blog. Technorati juga memudahkan anda untuk mencari tahu blog mana saja yang related dengan niche anda. Anda juga bisa melihat blog mana saja yang linking ke blog anda hanya dalam beberapa menit.

Feedburner

http://www.feedburner.com adalah sebuah situs yang membantu anda memanage RSS feed blog anda. Anda juga bisa meng track berapa banyak orang yang men subscribe RSS feed blog anda dan juga banyak extra tools lain serta statistic dan informasi yang sangat membantu
Feedburner adalah sebuah free service (yang bisa di upgrade ke paid version) didesain untuk mengoptimasi konten feeds. feedburner bisa dipakai untuk semua blog service. Hampir semua blog services meng generate feed untuk blog anda tapi Feedburner selalu memberi feed baru. Feedburner melakukan ping otomatis ke blog direktori dan newsreaders ketika anda membuat postingan baru.
Tapi agar Feedburner bekerja anda harus bersedia merelakan sedikit tempat di template blog anda untuk Feedburner script.
Anda bisa mulai dengan mengunjungi Feedburner homepage (www.feedburner.com) masukkan alamat blog, lalu Feedburner akan menemukan feed asli blog anda dari url tersebut, setelah itu anda masukkan feed address yang baru dikasih Feedburner ke blog. Setelah membuat username dan password untuk feedburner anda bisa mulai memanage feed tersebut.

Seo dan Cara mendapatkan traffic

1. join swicky di http://www.eurekster.com Dulunya sebelum kasus pembantain situs-situs MFA yang menggunakan metode adsense arbitrage oleh Google swicky adalah sebuah ads sharing revenue site. Saya sempat menikmati lebih dari $30 dari swicky. Ada yang bilang swicky memang bukan lagi ads sharing revenue site dan ada juga yang bilang swicky mencuri duit publisher dengan hanya menampilkan pub-id mereka di ads yang tampil. Tapi saya tidak peduli, selama swicky masih mengalirkan visitor masa bodohlah dengan semua itu.
Anda bisa sedikit mengakali swicky dengan memasang tag yang popular.

Cara no 1 tidak relevan lagi karena beberapa bulan terakhir ini swicky tidak lagi mendatangkan visitor.

2. join mybloglog di http://www.mybloglog.com mybloglog semacam “myspace” untuk bloggers. Anda bisa membuat profil dengan blog yang anda punya. Join bloggers community lain. Dan setelah membuat account anda bisa menambahkan kode yang akan menampilkan most recent mybloglog visitor yang mengunjungi blog anda. Anda juga bisa mencari blog-blog lain yang similar dengan blog anda, menambahkan mereka sebagai contact atau bahkan trade link dengan mereka.

To be continued......

Home Page :
http://www.adsense-id.com/

Tipping you off

2008-12-26T17:29:00.000+07:00

If you haven't done so already, check out our improved Google AdSense tips page.

While it still offers many classic tips you may be familiar with, our redesigned tips page is now better organized, with more visual examples of optimization in action.

Home Page :
http://adsense.blogspot.com/

Paramount site-targeting AdSense publishers

2008-12-25T19:03:00.000+07:00

In a recent BusinessWeek article, "Grabbing The Grassroots" (BusinessWeek, November 21, 2005), David Kiley profiled Paramount Pictures' use of site targeting to reach a specific and relevant audience for three of their films: Hustle & Flow, Four Brothers and Aeon Flux.

Site targeting allowed Paramount to find many smaller, niche sites with users who they felt would have a particular interest in the films. Kiley describes these as "specialized networks of what are often small online sites and blogs," and notes that such sites "increasingly [soak] up Net surfers' attention," -- which means it's more possible than ever to reach an increasingly fragmented audience.

"With Hustle & Flow, Paramount had the ideal test case for this kind of advertising," Kiley explained. "The film is about an aspiring rap singer, specifically a performer of 'crunk,' 'a Dixie-originated hip-hop genre marked by lurching beats and bellowed choruses. Hustle & Flow was a blowout hit at the 2004 Sundance Film Festival, but Paramount couldn't count on that industry buzz making it to the grass roots of crunk enthusiasts the movie studio wanted to reach."

By plugging terms like 'crunk', 'Memphis', and the names of some of the movie's stars into Google's Site Tool (a tool that automatically returns a list of sites related specific topics or categories), Paramount was able to identify and advertise on 170 different niche sites.

As the Hustle & Flow example demonstrates, when advertisers want to reach the audience that's most receptive to their message, they're interested in targeting not just the big sites, but content-rich smaller sites as well. To make it easier for advertisers to target ads to smaller sites, AdSense has added features like Onsite Advertiser Sign-up.

Thanks to all our publishers in the AdSense network for creating the kind of content that makes this type of targeted-reach possible for those of us on the advertising side.

Home Page :
http://adsense.blogspot.com/

Queries and PageRank and Traffic – oh my!

2008-12-23T23:01:00.002+07:00

As you may recall from previous posts, Google Sitemaps and Google Mobile Sitemaps are quick and easy ways for you to submit all your pages to the Google index and help improve your visibility on Google. But did you know that now with Google Sitemaps you can see which Google search queries are driving traffic to your website and what your PageRank distribution is for all your pages in Google? And, to help you make your site more bot-friendly, Sitemaps also shows you which pages returned errors (and which specific errors were returned) when the Googlebot tried to crawl them.

The best part? You don't even have to submit a sitemap to get all these stats - just create a Sitemaps account and add your site to it. Once you verify ownership of the site we'll show you these stats so that while you're working on creating your sitemap, you can already start getting valuable feedback on your Google traffic and crawl status.

Home Page :
http://adsense.blogspot.com/

From the mail bag

2008-12-23T00:40:00.001+07:00

Peter asks: Sometimes not all the ads display in each ad unit – for example there will only be 2 ads in the medium rectangle ad unit instead of 4. Is this normal?

We say: Yes, this is normal. With expanded text ads, AdSense technology automatically displays fewer ads when we determine that larger ads will perform better on a particular page. This should improve monetization for you.

Wayne asks: The Inside Adsense blog says that publishers can maximize their income by having multiple ad units on their web pages. Is this new? Last year I got an email from Google telling me that I wasn't allowed to have more than one ad unit per page.

We say: Yes, on each page of your site AdSense is now able to support up to:

* 3 ad units
* 2 AdSense for search boxes
* 1 link unit
* 1 referral button per product (i.e., 1 AdSense referral button and 1 Firefox plus Google Toolbar referral button).

Chris asks: How does AdSense treat websites using frames?

We say: In order to use AdSense on a frames-based page, you'll need to follow two steps. First, when generating your AdSense ad code, make sure to check the 'Framed page' checkbox. Next, you'll need to paste your AdSense code in the primary content frame of your site. Pasting the AdSense code in the same frame as your site content allows our crawlers to understand your page and serve relevant ads accordingly.

Home Page :
http://adsense.blogspot.com/

Firefox referrals - now available internationally

2008-12-22T00:19:00.000+07:00

We're happy to announce that international AdSense publishers can now refer users to Firefox plus Google Toolbar. A Firefox sub-tab will be visible to all publishers when they visit the "Referrals" tab in their AdSense account. For all the details on Firefox referrals, visit our FAQ.

Home Page :
http://adsense.blogspot.com/

Come On,Link Exchange With Me

2008-12-21T07:44:00.003+07:00

Hey guys......
In order to improve backlink to my site's edges to increase the Page Rank of this site and of course your site, I invite you who's interested link exchange with this site.

If appropriate, I will link you place in my sidebar on the right of this (under the blogroll).
Terms of the exchange easy, my link:
1.Your site is not affiliated with or related issues reek's pornography.
2.I also placed a link on the front page sidebar your blog, not the blog page or blog post.
3.Go to to link exchange's box in rught sidebar.And then press CTRL+A to sign my link....Or you can sign this...
Here it is...

How?
1.Place a link in my sidebar your blog. Anchor text: Adsense-Hot, URL: http://www.adsense-hot.blogspot.com/, Description: Free Online's Earning : All You Want.
2.You go back to here: post comments below with complete information's anchor text you want, the URL address of your blog, and details.
3.I will link your plug in the "Link Exchange" in my sidebar.
Previous participation of the acknowledgments, hopefully can be a beginning of our friendship online ...

Suzie gets up-close and personal with publishers

2008-12-20T22:58:00.005+07:00

Last week I was fortunate enough to represent Google AdSense at Pubcon 10, the WebmasterWorld conference in Las Vegas. It was great to meet some of our publishers in person and hear their feedback on AdSense features.

Several publishers showed me their sites and asked for tips to boost revenue. I know we've covered some of these tips before, but based on some of the questions I received at Pubcon I want to reiterate my top 3 recommendations:

1. Consider the AdSense heat map when choosing your ad placement (and don't forget our heat map for forums for forums post from October).

I saw several sites where Google ads were hidden away in the header or below the fold. Placing ads where users are more likely to see them is one recommendation we give publishers who want to improve their clickthrough rates.

2. Use channels.

You won't know which ad formats and placements are performing best on your site until you track stats separately using channels. This knowledge can help you experiment smartly when optimizing your site.

3. Try link units.

Many publishers don't know much about them, so they don't use them. But for many publishers, link units have become an important source of revenue. I recommend trying them out - and make sure to use channels to track your earnings so you'll know how link units are performing relative to your traditional ad units.

Indonesian Version

Minggu lalu saya cukup beruntung untuk mewakili Google AdSense di Pubcon 10, konferensi WebmasterWorld yang diadakan Las Vegas. Itu sangat menarik untuk bertemu dengan beberapa orang pengiklan kami dan mereka mendengar tanggapan pada fitur AdSense.

Beberapa pengiklan menunjukkan situs mereka dan meminta tips untuk meningkatkan pendapatan. Saya tahu kami telah mempelajari beberapa tips sebelum ini, tetapi berdasarkan beberapa yang saya terima di Pubcon,saya ingin mengulangi 3 rekomendasi teratas:

1. Pertimbangkan AdSense matang2 dalam memilih penempatan iklan (dan jangan lupa untuk forum posting dari Oktober).

Saya melihat beberapa situs dimana iklan Google yang disembunyikan jauh di kepala atau di bawah flip. Menempatkan iklan di mana para pengguna kelihatan lebih suka melihat mereka adalah satu rekomendasi yang kita berikan kepada pengiklan yang ingin meningkatkan rasio klik per tayang.

2. Gunakan channel.

Anda tidak akan tahu yang format dan penempatan iklan yang berkinerja terbaik di situs Anda sampai Anda melacak statistik menggunakan saluran secara terpisah. Pengetahuan ini dapat membantu Anda ketika percobaan dgn tangkas mengoptimalkan situs Anda.

3. Coba unit link.

Banyak penerbit tidak tahu banyak tentang mereka, sehingga mereka tidak menggunakannya. Tetapi untuk banyak penerbit, unit link telah menjadi sumber pendapatan penting. Saya menyarankan mencoba mereka - dan pastikan untuk menggunakan saluran untuk melacak penghasilan Anda sehingga Anda akan mengetahui bagaimana kinerja unit link yang relatif tradisional untuk unit iklan Anda.

Home Page :
http://adsensenewsblog.blogspot.com/2008/09/suzie-gets-up-close-and-personal-with.html
http://adsense.blogspot.com/2005/11/suzie-gets-up-close-and-personal-with.html

Go wide!

2008-12-19T00:45:00.002+07:00

With 11 ad formats to choose from, you've got a lot of options. To narrow it down, first identify which formats will fit the ad space on your site. From there, you can choose the ad unit that'll perform best for you.

In general, the best formats are the wider ones – the ad formats that contain the widest individual ads. Try using the 336x280 large rectangle, 300x250 medium rectangle, or 160x600 wide skyscraper.

My tip? Consider which ad formats currently support image ads (more advertisers bidding on your pages = more potential revenue for you!). Choose either the 300x250 medium rectangle or the 160x600 wide skyscraper -- or both, if you display multiple ad units on a page. See here for other formats that support image ads.

For advanced publishers: If you have the time to test and can fit both a 336x280 large rectangle and 300x250 medium rectangle on your site, try rotating between these two formats and using custom channels to track which performs better. The best way to know which avenues will make the most revenue is to test them out on your own.

Home Page :
http://adsense.blogspot.com/

Gain more advertisers right from your site

2008-12-17T00:28:00.002+07:00

Many of you have been asking for the ability to sign up advertisers directly from your pages. Starting now, you can do just that with Onsite Advertiser Sign-Up. Using this feature, your ad units will display an 'Advertise on this site' link that takes interested advertisers to a landing page where they can quickly create an AdWords account and ad targeting your site. Ads created through this channel will automatically target your site and only your site. More advertisers competing for your ad space means more revenue for you.

Beginning today, you can customize the landing page advertisers will see with your logo, color scheme and site description. Just follow these simple steps.

Shortly after you customize your landing page, 'Advertise on this site' links will begin appearing in your ads and you can begin signing up advertisers. Starting within a couple weeks, your ad units will begin displaying 'Advertise on this site' links automatically, so if Onsite Advertiser Sign-Up isn’t right for you, you can opt out before then by visiting the My Accounts tab. Want to learn more? Take our guided tour.

Spotlight on... CamcorderInfo.com

2008-12-16T06:44:00.001+07:00

Robin Liss, founder of CamcorderInfo.com, turned AdSense into a major source of income for her business by using AdSense channels to experiment. Specifically, adding ad link units in some areas "provided as much as a 300 percent increase in revenue." See our case study for more information.

Indonesian Version : Sorotan terhadap ... CamcorderInfo.com
Robin Liss, pendiri CamcorderInfo.com, berpaling AdSense menjadi sumber utama pendapatan untuk bisnis dengan menggunakan AdSense saluran untuk percobaan. Secara khusus, menambahkan unit link iklan di beberapa daerah "yang disediakan sebesar 300 persen dalam meningkatkan pendapatan." Lihat kami studi kasus untuk informasi lebih lanjut.

Home Page :
http://adsense.blogspot.com/

A day in the life of Russ

2008-12-15T00:11:00.001+07:00

I wake up around 5:45, and usually that's with a smile on my face. Not only do I work at a great company, but my job sits at the intersection of our users, advertisers, and publishers. How cool is that?

If my 3-year old son is awake (and he usually is), I spend a little time with him. Often he's lively enough to awaken his older brother too, and so I heat up their milk, get them pointed in the right direction, and let my wife catch a few extra zzz's with the baby.

At about 6:45, I leave the house to catch the Google shuttle bus at 7, where I can catch up on email (oh, yeah, it has wireless, baby!) or work on offline projects. Typically I arrive around 7:45 and begin my day with some Lucky Charms (they're magically delicious and surprisingly low in calories). After that, the first thing I do is to support customers by reviewing new publisher applications and responding to publisher questions.

Like my colleague Spencer, my favorite dish here is the carne asada burrito, but I have a rule that my inseam:waist ratio must remain greater than 1. Thanks to the great food here, that ratio is in danger of creeping lower – so to avoid the purchase of more pants, I have lately switched to salads.

My days are filled with a variety of projects and tasks – I'm on a team that focuses on product innovations, support efficiency initiatives, and network expansion projects.

I usually catch the 6:30 PM shuttle home. While I catch up on email once more, I'm already looking forward to the best part of my day: opening the front door to see the boys come running at me with the big Welcome Home Hug (and the big Welcome Home Takedown). It's salad for dinner (ratio considerations), after which I help bathe the kids and prepare them for bed between 8 and 8:30.

Then I spend some time with the baby, read, do some work, talk with my wife. Some evenings I work on the draft of a letter to the Pope seeking canonization for her – every day, she adroitly deals with 3 less-than-5-year-old boys. Indeed, as I am choosing between a Greek salad and carne asada, she is choosing between chunky and creamy peanut butter.

I hit the sack around 11 and dream about delivering such great support to our AdSense publishers that they never need to wait – even a minute - for an answer.

Home Page :
http://adsense.blogspot.com/

Blogging for dollars

2008-12-14T01:38:00.002+07:00

Like cookies and milk, Blogger and AdSense make a great pair. In fact you might remember when we posted about a new integration of Blogger with AdSense that makes it easier for bloggers to sign up with AdSense and customize the ads to their blog.

Those of you who sign up for AdSense through Blogger may notice that public service ads appear on your blog right away. That's standard until you've verified your email address and your application has been approved - usually within 2-3 days. Once you're in, your pages will begin displaying targeted Google ads.

If you're interested in using AdSense, but don't have a website, you can use Blogger to create your own blog on which you can display Google ads. If you're already using Blogger, but don't have an AdSense account, we encourage you to apply to start seeing revenue. (Adding Google ads to your blog is easy.)

Home Page :
http://adsense.blogspot.com/

From the Inside AdSense International mail bag

2008-12-13T07:10:00.002+07:00

Emma (UK) asks: I recently moved from England to Germany. How do I make sure I don't miss my check?

We say: If your address has changed within a country, you can simply update the information in your AdSense account by going to the 'Payee Information' section on the "My Account" tab. If, however, you are changing countries, you will not be able to change the country field in your current account, for identity protection and tax purposes. You need to:

1. Place your current account on payment hold so that your check is not sent to your old address in England
2. Email us with the answers to the following three questions:

1. What was the amount of your last AdSense payment?
2. What was the first day you received a page impression?
3. How many page impressions did you get on your first day?

3. Close your existing account, and
4. Submit an application for a new account with your new address in Germany.

We will do our best to make the transition of your account as quick as possible so that our part of your move will go smoothly.

Robert (France) asks: I have a French website as well as my English language site. Is there enough of an ad inventory for French to use AdSense on both sites?

We say: We have extensive ad inventory for all 18 supported languages including both English and French, and AdSense will automatically detect the language of your pages. All you have to do is paste the AdSense code on your French pages and you will start to see relevant ads there as well.

Stefan (Germany) asks: I got my first payment from you but I did not get a statement of earnings that I can submit at the tax office. Can you send me one?

We say: At this time we don't issue any statements of earnings, invoices or similar documents for our publishers. For your records, we recommend printing your bank account statements or copying your check before cashing it. It may also be useful to print the detailed information regarding your earnings in your AdSense account on the pages 'Advanced Reports – Ad Performance', 'Advanced Reports – Search Performance' and in your 'Payment History' page.

Danijel (Croatia) asks: When will AdSense be available in Croatian?

We say: AdSense for search is now available in Croatian. Feel free to sign up for an account here.

Home Page :
http://adsense.blogspot.com/

Spotlight on... Ask the Builder

2008-12-11T19:47:00.003+07:00

In our newest case study on Tim Carter from Askthebuilder.com, we explore how Tim was able to increase his website revenue from $10,000 a month to $30,000 a month through Google AdSense. We also provide some insight into his optimization techniques for advanced publishers.

We had the pleasure of meeting Tim in person a few weeks ago when he visited our Mountain View campus. Here he is in a picture with a few members of the AdSense team.

Home Page :
http://adsense.blogspot.com/

Versi Indonesia : "Sorotan Terhadap 'ASK THE BUILDER'

Terbaru dalam studi kasus kami di Tim Carter dari Askthebuilder.com, kami menjelajahi bagaimana Tim mampu untuk meningkatkan pendapatan dari situs web nya $ 10.000 sebulan untuk $ 30.000 sebulan melalui Google AdSense. Kami juga menyediakan beberapa wawasan ke dalam optimasi teknik lanjutan untuk penerbit.

Kami telah kembali dalam rapat Tim orang beberapa minggu lalu, ketika ia mengunjungi kampus kami Mountain View. Inilah dia dalam gambar dengan beberapa anggota tim AdSense.

Your referral questions answered

2008-12-10T16:14:00.002+07:00

Since we launched referrals last week, we've received a number of publisher questions about this new feature. So, we thought we'd clarify a few of the top issues that we continue to see:

Will Firefox plus Google Toolbar referrals be made available to publishers outside the U.S.?

Currently, Firefox plus Google Toolbar referrals are only available for U.S. publishers. However, we're continuing to improve the referrals feature and hope to make Firefox referrals available to international publishers soon.

UPDATED: Firefox referrals are now available internationally.

Can publishers use language endorsing AdSense or Firefox plus the Google Toolbar (e.g., "I use Firefox with the Google Toolbar and recommend it to other web users")?

Including such language is fine. However, as with AdSense for content, publishers should not use language encouraging clicks on your referral buttons (e.g., "Click here", "Visit these links", etc). The AdSense program policies is the best place to find more specific information about referral policies.

What happens if a user who clicks on the Firefox referral button already has Firefox?

In this situation, the user will be redirected to the Google Toolbar for Firefox page. Because we only count referrals for Windows users who have not previously downloaded Firefox, this will not appear as a Firefox conversion in your reports.

Indonesian Version :
Pertanyaan Anda Yang Telah Terjawab
Sejak kami meluncurkan rujukan minggu terakhir, kami telah menerima sejumlah penerbit pertanyaan tentang fitur baru ini. Jadi, kami pikir kita mau menjelaskan beberapa dari atas isu-isu yang kami melanjutkan untuk melihat:

Firefox akan ditambah Google Toolbar rujukan dibuat tersedia untuk penerbit di luar AS?

Saat ini, Firefox plus Google Toolbar rujukan hanya tersedia untuk US penerbit. Namun, kami terus menerus meningkatkan rujukan fitur dan berharap untuk membuat rujukan Firefox tersedia untuk penerbit internasional segera.

Ga: Firefox arahan yang sekarang tersedia secara internasional.

Dapat menggunakan bahasa endorsing penerbit AdSense atau Firefox plus Google Toolbar (misalnya, "saya menggunakan Firefox dengan Google Toolbar dan merekomendasikan hal ini kepada pengguna Web lainnya")?

Termasuk bahasa tersebut adalah denda. Namun, sebagai dengan AdSense untuk konten, penerbit tidak harus menggunakan bahasa mendorong klik pada tombol arahan Anda (misalnya, "Klik di sini", "kunjungi link ini", dll). AdSense kebijakan program adalah tempat terbaik untuk mencari informasi lebih spesifik tentang kebijakan rujukan.

Apa yang terjadi jika pengguna yang mengklik tombol arahan Firefox telah memiliki Firefox?

Dalam situasi ini, pengguna akan diarahkan ke Google Toolbar untuk Firefox halaman. Karena kami hanya dihitung rujukan bagi pengguna Windows yang belum di-download Firefox sebelumnya, ini tidak akan muncul sebagai Firefox konversi dalam laporan Anda.

Home Page :
http://adsense.blogspot.com/

Have you heard?

2008-12-08T16:43:00.003+07:00

We've made it easier to spread the word about AdSense with referrals, our newest feature. Not only can you connect friends, acquaintances, and complete strangers with AdSense, but you can generate more earnings in the process.

It's easy: Visit the new "Referrals" tab in your AdSense account.

Pick out a referral button, and add it to your site. Users who sign up for AdSense through your referral button will learn about a great product, and you'll have a new way to generate revenue - $100 when each user you refer first earns $100.

In addition, if you are a U.S. publisher, for Firefox with Google Toolbar referrals we will pay up to $1 per referral the first time a user installs Firefox. (We hope to make this available soon to international publishers.)

UPDATE: Firefox referrals are now available internationally.

Home Page :
http://adsense.blogspot.com/

Engineeringtalk talks

2008-12-07T23:23:00.001+07:00

You might make frequent changes to the position and design of your ads, but it isn't often that you completely redesign your website. The next time your site is due for a full makeover, take a tip from Engineeringtalk and incorporate what you've learned from your AdSense optimization.

Engineeringtalk has been a successful AdSense publisher since June 2003. When the site's old design needed a rethink, the team went back to basics on the site navigation and structure. Realizing that the vast majority of visitors reached the site through search engines, editor Chris Rand wondered: "Why are we prioritizing on helping visitors find their way around the site when they've already come straight in to what they're looking for?" Moving site navigation from the prime ad positions - across the top and down the side - to a more logical place gave the team more options for ad placement.

Next, the team experimented with AdSense designs, focusing on optimization through typography and placement. They found the biggest influence on CTR was the similarity between the AdSense type (size and font), and the main body text of the page. The more similar the type, the higher the CTR.

The Engineeringtalk team found little difference in CTR between between left-versus-right positioning. So they opted for the right side, which proved useful a few months later, when the final piece of the jigsaw arrived - the introduction of link units. After another round of testing, it was no surprise that the link units worked best in the "prime position" as seen on the "heatmap". The new design can be seen here.

From his experience, Chris learned that it's best to incorporate your ads into redesign discussions right from the start. After experimenting with a new redesign he walked away with this new perspective:

“The recommended positions for AdSense ads are a great place to start, but don't assume they'll automatically be the best for your site, which is unique. Even more important, however, is the relationship between the typography of the AdSense ads and your site's design. Ask yourself if your website's current fonts, font sizes and colors are really that important to you, or if you'd be prepared to change them for better AdSense results!"

Home Page :
http://adsense.blogspot.com/

The facts about smart pricing

2008-12-06T18:15:00.000+07:00

We've noticed a lot of talk recently about the phenomenon commonly referred to as 'smart pricing'. There are some misconceptions out there about this, so we wanted to provide a few facts about smart pricing and how to ensure you're maximizing your revenue.

1. Many factors determine the price of an ad

More than conversion rate goes into determining the price of an ad: the advertiser's bid, the quality of the ad, the other ads competing for the space, the start or end of an ad campaign, and other advertiser fluctuations.

2. Clickthrough rate doesn't affect advertiser return on investment (ROI)

The percentage of clicks that convert for an advertiser is the most important factor in an advertiser's ROI, so it's not only possible, but common, to have a low CTR and a high advertiser conversion rate. It's also possible to have a high CTR and a low conversion rate. Don't remove the AdSense code from your site just because it has a lower CTR - it may be one of your best converting sites.

3. Google doesn't make money from 'smart pricing'

In fact, we make less money, since the cost to advertisers is reduced in order to provide a strong ROI. Ultimately, this leads to higher payouts for publishers by drawing a larger pool of advertisers and rewarding publishers who create high quality sites.

4. Remember the old chestnut: "Content is King"

The best way to ensure you benefit from AdSense is to create compelling content for interested users. This also means driving targeted traffic to your site -- advertisers don't gain as much ROI when paying for generic clicks as they do for quality clicks that come from interest in your content. Good content usually equals a good experience for user plus advertiser, which can be much more valuable than CTR.

Keep in mind that like most Google technology, our system for calculating advertiser pricing gets updated regularly. We're constantly improving our ad products to benefit both the publisher and advertiser communities; what benefits one side ultimately benefits the other.

Home Page :
http://adsense.blogspot.com/

Where is that PIN?

2008-12-05T17:42:00.000+07:00

You've earned your first $50 through the AdSense program and your account pages say that a PIN was mailed to you two weeks ago. But where is it?

We understand that this is a concern for many publishers, and what we've noticed is that PINs often take longer than 2 weeks to arrive in the US (and between 3-4 weeks for international PINs). To help set realistic expectations, the AdSense team has changed the PIN request wait period to 3 weeks instead of 2 weeks.

After waiting 3 weeks, you're welcome to request up to two additional PINs, and as before, you can enter any of the PINs that you receive, regardless of which one arrives first.

Just a friendly announcement from AdSense Support. If you're still curious about PINs, feel free to stop by the Receiving Payments help section.

Home Page :
http://adsense.blogspot.com/

Make the most of your ad units

2008-12-04T19:37:00.001+07:00

By placing multiple ad units on your pages, you give users more relevant ads to choose from, and you may reap the rewards from more clicks as a result. Here's where to go to see if your pages can benefit from additional ad units.

Already placed the code but are showing fewer units than expected? This is because our multiple ad unit system works best for pages with highly targeted ads and therefore may only display the first few units (See how a first ad unit is defined).

For publishers who are familiar with HTML, here are some advanced tips:

1) Create a channel (see AdSense Help for creating channels) for each ad placement. For example, if you have a leaderboard on the top of the page, a skyscraper on the right hand side, and another leaderboard on the bottom of the page, make sure you have a channel for all the top leaderboards, a second for the right skyscrapers, and a third for the bottom leaderboards.

2) Test the channels for at least a week to compare which position has the greatest clickthrough rate.

3) Make sure the the ad unit with the highest clickthrough rate is the first instance of the ad code that appears in the HTML. Since the first ad unit is always filled before the rest, you want to make sure that ad unit is located in the best placement on your page.

Home Page :
http://adsense.blogspot.com/

Work some magic with the new troubleshooting wizards

2008-12-03T19:43:00.000+07:00

For Halloween season we thought we'd highlight some of the AdSense wizards that can help you create a little magic of your own.

Are public service ads showing on your site? Need some help filtering ads from appearing on your site? The new AdSense troubleshooting wizards can help you solve these issues quickly. Almost like magic.

Home Page :
http://adsense.blogspot.com/

AdSense 101

2008-12-02T22:04:00.001+07:00

Recently, we've received some emails from readers who are looking for more information about program eligibility and how to get started. To answer your questions we thought you might find some of our online tools and information helpful.

If you're wondering what AdSense is all about, the AdSense Quick Tour is a great place to start.

No matter how much or how little traffic your site gets, you're welcome to submit an application. And once you're approved, you can add your AdSense ad code to any of your websites that meet our program policies.

Ready to get started? Don't miss a step - review the Quick Start Guide, or for a more interactive tutorial check out the Getting Started with AdSense Demo.

Home Page :
http://adsense.blogspot.com/

We get letters

2008-12-01T19:18:00.001+07:00

Shortly after our "Distorted images" post, we received a letter from Recipezaar publisher Gay Gilmore:

What a surprise today!

I would have loved to comment on what great results we have seen since we implemented image ads, but you guys don't allow comments -- I understand why ;-) -- so I thought I'd pop an email.

Well, nothing makes us happier than to hear about publishers seeing great results, so we followed up with Gay to learn a little more about their success:

We've seen a 34% increase in AdSense revenues by allowing image ads in our ad codes and implementing section targeting on key pages. These technologies by their nature mean that impressions may initially drop, however, we have still seen increased revenues because our eCPM has doubled. Making more money from fewer impressions is a GREAT thing.

Of course Google doesn't give us all the stats yet on image v. text v. site-targeted ads, so we can't be sure exactly what the cause is ;-).

AdSense now offers us a more competitive eCPM than other ad publishing networks (without the annoying banners or attention-grabbing layer ads), so we are sending more and more traffic to Google. Our users are happier too. Because our AdSense ads are super-targeted, our customers tend to view them as "additional content" rather than diversionary advertising.

Thanks for the Link Love ;-)

Gay, thanks for sharing this part of your AdSense success story - and how additional reporting will be useful for you. No promises, but we'll keep doing our best to give you what you need to maximize your AdSense earnings.

Home Page :
http://www.adsense.blogspot.com/

Spotlight on . . . Weblogs, Inc.

2008-12-01T00:04:00.001+07:00

Recently, we caught up with Jason Calacanis from Weblogs, Inc. who shared with us how he's taken his AdSense earnings to a new level. We really enjoyed speaking with Jason, and knowing how much you enjoy hearing from your fellow publishers, we're featuring him as our newest case study. Check it out and find out how he went from making a few hundred dollars a day to $3,000 a day with AdSense.

Jason is enjoying success on other fronts these days - Weblogs, Inc. was just acquired by AOL last week. Our congratulations to the team.

Source Home Page :
http://adsense.blogspot.com/

Searching for flexibility

2008-11-30T11:09:00.002+07:00

We often hear the following question - "In AdSense for search, how can I change the default search from Google to my own site?"

Many of you already know that you can add up to three sites alongside the google.com search when generating your AdSense for search code. Now that you have added your own site(s), you also have the flexibility to select one of these to be the default search.

The simple key is to select your site in the example box on the "Search code" page on the AdSense for search tab, so that the selected radio button is next to the site you would like to appear as default. Then the code will automatically reflect your selection.

Source Home Page :
adsense.blogspot.com

Six AdSense optimization tips for forums

2008-11-29T15:19:00.002+07:00

1. Format is important for multiple ad units
Placing a skyscraper above the fold on the left side of your forum seems to produce slightly better performance than other positioning. However, when using multiple ad units throughout the page our horizontal bias still favors the leaderboard. See the Forum Heat Map below for more details.

2. Display your ad units where repeat users will notice them
A leaderboard at the very top fits nicely next to the logo, but forum regulars tend to skip the header and go straight to the meat of the thread. Placing your ad unit above or below the first post can be more effective.

3. Place a leaderboard immediately after the last post
This provides users who make it to the end of a thread with a ‘next step’ when the content ends. If you place it after the footer, though, folks will move to the next thread before they even see the ad!

4. Use horizontal link units
Link units offer a wider range of relevant topics for users to browse. A horizontal unit can be placed near the top of your forum just below the header.

5. Opt-in to image ads
Supporting image ads increases the pool of ads –particularly cost-per-thousand-impression (CPM) ads – bidding to display on your site. Since forums tend to have lower click-through rates (CTRs) than other types of sites, CPM ads can improve revenue without the need for clicks. Please remember, however, that CPM ads come in both text and image formats.

6. Be sensitive to your forum community
Forums are highly interactive, so be sensitive to your users when implementing your AdSense ads. Be sure to blend the ads nicely, so they don’t appear overly intrusive – but don’t blend them so well they mislead your users! Every forum site is different and you know your community best, so as always use your own judgment to create the most positive experience for your users.

A day in the life of Spencer

2008-11-28T23:55:00.000+07:00

When you write to AdSense - whether it's for help with payments, troubleshooting or general feedback - I might be the guy who writes back. Since so many of you have shared your stories with me, I thought it was only fair to tell you a little bit about my role here at AdSense.

I try to roll into the office fairly early to beat the Bay Area traffic. Then, fortified with extra strong coffee, I spend most of my day responding to publisher emails and working on projects to improve AdSense publisher support. Somewhere in the noon range I break for lunch at one of the Google cafes - my favorite menu item is the carne asada burrito with guacamole. Since the California weather has been nice, I've been eating outside with friends. In the afternoon, I sometimes take a break for a game of foosball. Our office is filled with world class foosball players, of which I am not one. So the games don't tend to last very long.

Most of my time, though, is spent writing to publishers over email. It's a good feeling when I've helped publishers get paid, or can troubleshoot a problem so that ads start to appear on their pages. Our publisher base has a lot of energy and is incredibly diverse. I can be working with a publisher from Oregon one minute, and the next minute I might get an email from Lebanon. The best part about my job is being able to help people all over the world. Plus, I get to see a lot of cool websites every day. :)

Source Home Page :
http://adsense.blogspot.com/

Money Talks

2008-11-28T00:54:00.001+07:00

If you could talk to your AdSense earnings, you'd probably give them a pep talk ("Grow, baby, grow!"). If your AdSense earnings could talk to you, they'd want you to get to know them a little better. Though your earnings can't talk, we're happy to talk for them - just watch our updated Payment Demo. This video presentation will help you get personal with your earnings by learning more about how our payment process works and what payment methods are available to you.

The Demo walks you through the steps you'll need to take to receive payments, including submitting your tax information, entering your PIN, and selecting a form of payment. And it also guides you through the EFT sign-up process we highlighted last week.

Maybe after you've watched our Payments Demo, you feel like you've had a good long heart-to-heart with your AdSense earnings. You can even provide feedback about your bonding experience through our Payment Demo feedback form.

Home Page :
http://adsense.blogspot.com/

Google AdSense Fraud - Deep Insight

2008-11-27T00:19:00.001+07:00

It's worthwhile to examine Google's definition of Google AdSense and Click Fraud, before delving deeper into “AdSense Fraud”.

Google AdSense fraud is one of the diseases that plague the Ad Words advertisers. The AdSense program essentially allows website publishers/owners to sign up with Google, enabling them to display Google Ads on their sites. These publishers essentially act

as “Google Partners”. The ads chosen by the Google bot for display are contextual and the ads are related to the contents of the publisher's website, more specifically that particular web page. The intent for Google is to capitalize on the traffic to these (in practice) niche sites and provide highly direct targeted traffic to the advertiser. A subset of the users of the Google Partner website, click on those ads and Google charges the advertiser per click. Google shares the booty with the website publisher but the revenue sharing ratio falls under Google's “undisclosed “criteria. While the exact amount can be reverse engineered, the take home lesson is that the filans a course of action. He “invests” in a clickbot software( a simple google search reveals many) and gets a list of anonymous proxy addresses. He then goes to register a few domains and hires someone off of elance to create a “network of sites”and “ click bot ” . He hopes that the interlinked sites will provide each some “link popularity” and increase his page rank. If only it were that simple! He then proceeds to use the $30 clickbot to start clicking on the sites. Or he could click on them himself manually using the proxies. We don't call him click monkey for nothing. He clicks and clicks all the way to see his account getting banned. No banana for this monkey! His calls of despair to google fall on deaf ears. This person is likely to quit, but sometimes retries to get up the food chain, the Wanna -Be-Fraudster.

Wanna -Be Fraudster ( aka BOZO):
This girl searches for high paying keywords like "home loan equity" (current ad words rate: $45), or "web hosting" (ad words costing $20). She correctly guesses that the AdSense payout is proportional to what Google earns and therefore homes in on such words. Her strategy is to make a page with contents that are appropriate for the targeted high payout keyword. She moves ahead by clicking on the link multiple times and recruits friends and family to give them a click. Or ten!

Little does she know that Google has a 45 day inspection period before she get her nubby little fingers on that cash. With little to no knowledge of Click through Ratio , her greed couples with her ignorance. Seeing her ill-gotten paper wealth multiplying in her AdSense interface, she increases the clicks. Google however inspects the CTR and throws a fit when they see a CTR exceeding 20%. Furthermore, Google notices clicks mostly originating from a few IP addresses and that essentially seals her fate (or rather docks her earnings). That virtual cash is now just some deleted bytes on a hard disk on Google's servers. She moans, nay she rail against the cruelty of Google's policy. Some of these people wisely cease and desist such activities, perhaps philosophizing about the NFL (no free lunch) theorem. Others however see it as ground school for the next stage of nefarious behavior. The Almost-There Fraudster.

Almost-There Fraudster ( aka SmartAlec ):
The archetypical ATF is supremely confident in his ability to fool Google. Like the BOZO, he looks for high paying keywords and makes appropriate website(s). Let's assume that he is in a third world country, just to make the case more interesting. The case described here is 1 year old news. He has read this article and taken the learnt the subsequent lesson . He knows that that the clicks from the IP Addresses of USA, UK & Canada are worth much more than the clicks from the IP Addresses from the third world countries. He therefore seeks to befriend people from such IP addresses by logging onto messenger services.

This way, he gets the unique, unrelated IP clicks and (he hopes) that Google is fooled. Remember “creature of the night”. Well, these people typically are more than a few time zone removed from the US or Canada and therefore are up at odd hours whenever they feel that their targets are most likely to be active. Plus they sometimes have to deal with “inconveniences” like a day job.

AT fraud thinks that the clicks he obtained by trolling on these sites is a job well done. He has got clicks from the IP address of his choice .. An interesting factoid is that for AdSense, state also matters. Clicks from Washington and New York State have the highest payout for AdSense Fraud.

He has just one problem. His tragic flaw. While he worked so hard to get the unique IP and high earnings, he is not able to maintain a good CTR. He is likely to cross the limit of 30-40% of daily CTR and 10-20% of overall CTR. He ends up in the same purgatory as the BOZO. The account is banned, and he gets the abominated email. Yes, the “AdSense account closure”. Almost-There is never good enough in this nether world of AdSense gaming. Although it is possible that he would have made a few thousand dollars before the punishment catches up to his crime. Crime doesn't quite pay, now does it? Well, gentle reader, unfortunately crime _is_ paying to the next category. Fraudster Maestro ( aka Satan's Spawn).

Fraudster Maestro ( aka Satan's Spawn):
This category of fraudsters is the most sophisticated and rarely gets caught by google . She has researched the high paying keywords as well as the CTR issues well. She has the smoothest lines in the business of soliciting clicks. She can flirt online, and ask to click the “link” for her picture. Or she may claim that clicking the link causes the hungry child to be fed in Ethiopia . Let's follow a typical “simple” chat session:

AT Fraud: hi

US User : hello

AT Fraud: what are your coordinates, handsome?

US User : NY , NY

AT Fraud: Oh! Wish I could be there. Can you help out a damsel in distress?

US User : sure

AT Fraud: I have made a site and want to see if all the links on this page are working or not. Can you please click on the links and see if the other page loads?

US User: Sure. Link?

AT Fraud: http://www.fraudstersite.com/high-va...word-page.html

US User : wait! Yes I checked all the links and they are working fine.

AT Fraud: Thanks

US User : so can we talk about you now? ( Message Not Delivered as the fraudster has blocked the User and is busy looking for a new victim)

And she has lots of tricks up her repertoire besides chatting up strangers. She knows about opt in lists, usenet and blogs where she can snare the victims. Technically savvy and able to empathize with her victims she doesn't let arrogance get in her way to success. Since she is very mindful of the CTR issues she has a secret weapon. She has optimized her site for some low paying keywords which are really not competitive. She organically gets lots of traffic (but for things unrelated to those competitive high paying keywords). In her website, she may be giving away free greeting cards Or free screensavers. End result is a fabulous impression count. The second step for her is to makes unrelated pages on the same site and these pages pertain to the high paying keywords. These keywords are used to attract the victims of chat sessions. The process of getting the clicks is different but the results due to CTR are very lucrative.

So, how does all this geek talk affect the PPC advertiser? It's a $5 billion+ dollar market(for exact projections onto the future, please check out our FAQ, and with a 20% + fraud rate, we are talking about a 1 BILLION dollars fraud per year. Even Dr. Evil may be impressed by such a number. It's greater than the cumulative GNP of a few banana republics. And a fair chunk is ending up in the coffers of these fraudsters. We know from anecdotal evidence, how people are clearing up to 20 grand a month. All, courtesy of the hapless PPC advertiser.

We want to emphasize that there are lots of authentic sites serving genuine content. But unfortunately the existence of these people (as discussed above) reduces the ROI of many advertisers to the extent that they rethink their interest in PPC. In the word of one of our organic SEO customers, with PPC “you always get a little less back than you put in”. It needn't be that way, if you watch carefully where your ad words traffic is coming from and take some steps (such as traffic analysis or at the very least a log file analysis) to protect arm yourself with data for a refund claim for google. Another thing to keep in mind is to stay nimble. Convincing search engines to refund money is a lot tougher and a lot more work than proactively watching for problem visitors and warning them of the repeated clicks and how they are being monitored. Our experience shows that all but the hardened criminals are deterred(reducing the adwords wasted burden). Remember, an ounce of prevention...

Aamir Farrukh Works with an Experienced Web Analytics Company http://www.sofizar.com Sofizar that is working on a Artificial Intelligence enabled Click Fraud Detection Service.

Article Source :
http://www.ArticleStreet.com/

3 Practical Models To Quickly Earn And Maximize Google Adsense Revenue As A Publisher

2008-11-26T00:36:00.001+07:00

Looking back in time, I could still remember standing in awe and reading the exploits of one adsense publisher who was starting a membership service for people keen to maximise their earnings as a google adsense publisher. He claimed to be making over $40K a month from his google adsense revenue and an almost equal amount from affiliate products.

In my mind,I could not help but believe that if he could be so successful, I could also be successful...and everyone can also be equally successful in developing content websites and allowing google adsense to be published on these websites.

Months followed later where I carried out research on Google Adsense, talked to people who were successful publishers, joined a couple of memberships sites myself, read a few ebooks on the subject, spent hundreds of dollars on tools and webpage generating software...the whole works.

My aim was simple - uncover the successful methods and make at least one of these techniques as mine and be equally successful , if not better.

What were my results? Briefly, there were 3 models that could lead to success. There might be more, but these 3 models figured prominently as I carried out my personal private research.

THE CONTENT MODEL
-------------------------------------
In the content model, a mini site is developed for a niche project. Generally, you would find the keywords for niche topics with a low R/S value, build a theme around these keywords and work out a mini website of around 20 to 50 pages. The key to such a website is written content. In many cases, I found reprint rights articles were also used and these were also sites that were successful in bringing in consistent traffic and revenue. Each page is normally written around just one keyword and the entire webpage is tightly SEOed (search engine optimized).

THE SINGLE-PAGE MODEL
--------------------------------------
In the second model, a one page article forms the website with google adsense on that article.In order to feature prominently, website promotion is necessary for this model. This is effected by submitting articles using automated softwares and gathering links in return. There were reports that this model is successful, however I did not receive figures to substantiate this claim nor have seen any figures.

THE NUMBERS GAME MODEL
-----------------------------------------
This is by far the model that was reported to be widely successful. This model is based on the concept of " Build, Build and Build!". In other words, an incessant non-stop drive to keep on building websites and treating the business as stricly one of providing workable content sites for publishing adsense. However, care must be exercised at all times to follow Google Adsense Terms of Service. A prominent feature of this model was to use some form of auto generating software such as softwares that can generate directories or portals, the use of RSS and blogging to maintain and update the sites on a daily basis or a series of rotating templates. Care must also be keenly exercised that the sites must have content, and not merely appear spammy with results scrapped from search engines. One piece of advice from a veteran adsense publisher was that he would run over his sites such that he was clearly satisfied that the web pages were actually pleasing to a visitor and that the webpages were designed for humans. Often quoted by proponents of Model 3 is that the key to maximizing google adsense revenue and indeed affiliate revenue was to engage in a "numbers game". The more websites you build and commission, the higher is the revenue provided your keyword research is well done. In one case, one publisher claimed that his 65 years old mother could also work on this model by using a RSS system and was earning a good income just a few weeks into the model.

Which of the three models is applicable and useful to you? Are you in for the long term as a serious adsense publisher?

Above all these, you will need a compilation of good resources to assist you in your business as an adsense publisher. Gather the correct resources, personalize the good information and keep working on your model until you reach a good measure of success. Be of good faith, do not falter and you will reach success.

About the Author: Peter Lim is a Certified Financial Planner and a webmaster who has a keen interest in internet marketing. He maintains a website "The Best of Google Adsense Free Resources- Secrets, Tricks and Tips" which provides a fine compilation of tips and references, including a free adsense tracking software at http://www.dynamic-resources.info/adsense

By: Peter Lim ,CFP

Source Home Page:
http://webhostinggeeks.com/articles/ppc-advertising/55624.php

Follow-Up To The Recent Changes AdSense Referral Program

2008-11-25T06:07:00.000+07:00

You may have received an email from the AdSense team giving a follow up to the recent changes in regard to the referrals to AdSense program. In case you haven’t read it this post is for you.

In the recent changes, Google announced that if you are not from the US or Canada, Latin America, and Japan, they will no longer pay you for referring new publishers to Google AdSense.

As you can imagine, many affected publishers weren’t too happy about this as they felt that it’s unfair for Google to exclude them based on where they are located physically, regardless of where the majority of their traffic comes from.

After considering feedbacks from publishers, Google appropriately decided to backtrack and will now allow those from outside of the above regions to refer new publishers as long as the referrals are based in Japan and/or any countries in North America and Latin America. To ensure payment for valid conversions, you’ll need to check the targeting settings on your current AdSense referral units.

In addition to the above, Google will also change the referrals programs for Google Pack and Firefox. Unfortunately both will involve a reduction in commissions paid.

Source Home Page :
http://www.sabahan.com/

From the Inside AdSense International mail bag

2008-11-24T02:07:00.002+07:00

Vladimir asks: Do you have any plans to offer other payment options to Russian publishers?

Inside AdSense says: We’re working hard to provide additional payment options to a wider set of publishers, but we don’t currently have a date for when new options may become available in Russia or any other location. At this time, publishers in Russia are only eligible to receive payments in US Dollar checks.

Publishers in some other locations may have additional payment options available to them: local currency checks or Electronic Funds Transfer (EFT) .

We appreciate the patience of all our publishers while we work to expand our payment options.

Mark asks: European publishers have been experiencing pretty big delays with PIN deliveries. I was wondering why you have to send it by post and not by email?

Inside AdSense says: We mail each publisher a Personal Identification Number (PIN) in order to help verify publisher addresses, protect the personal information of our publishers, and ensure that payments can be received. We anticipate publishers will receive PINs 2-4 weeks after they are mailed, but it may take longer depending on your location.

We’ll always mail your PIN to the payment address in your account, so make sure that information is correct. If it’s not correct, you can always update your information and request a replacement PIN. Although your payments will be held while you’re waiting for your PIN, please rest assured that you’ll still be able to access your account and continue to accrue earnings.

If you don’t receive your PIN, or if it has been lost, you're welcome to request up to two additional PINs.

Deepak asks: My website is built for India and targets the Indian population, but I’m based in Canada. Is there any way that I can ensure the ads are targeted to India?

Inside AdSense says: AdSense uses geo-targeting to ensure that your Google ads are always targeted to your audience wherever they are located. AdWords advertisers choose which countries they’d like to target, and AdSense serves appropriately targeted ads based on the IP address of your users. This means that your users in India will see a different pool of ads than you will see in Canada.

To preview what ads your users in India or many other geographic locations are seeing, we recommend reading our on the previous post on the AdSense preview tool

Source Home Page :
http://www.adsense.blogspot.com/

Maximizing revenue by exposing your channels to the right advertisers

2008-11-23T15:48:00.002+07:00

As you may know, you can set up your custom channels so that they're targetable by advertisers - these targetable custom channels are known as ad placements. By selecting the 'Allow advertisers to target this channel' checkbox on the channel creation page, you can enable brand advertisers to target their content to your audience directly on a CPM or CPC basis.

Creating ad placements allows them to show up in AdWords, so that advertisers who create placement-targeted campaigns can include your content directly. What many publishers don't know is that this also makes your content available to Google's internal sales teams, who work closely with many advertisers looking to target a certain audience or type of content. With this in mind, we thought it would be important to mention a few best practices which will help advertisers and our internal sales teams target your content to help you maximize revenue:

First, take time to make sure your channel names and descriptions accurately describe your content and audience. By including descriptions that closely reflect your content, you'll also attract advertisers from those areas. Naming and descriptions are important.

On that note, our second tip: be very careful about changing the name of an ad placement. If an advertiser has already targeted one of your specific channels, the channel will become unavailable to the advertiser once you change its name. If you wish to rename a channel, we recommend creating a second channel with the new name, and then attaching both channels to your ad unit. Remember, you can attach up to five custom channels to an ad unit.

Third, use the 300x250 medium rectangle, opted in to both text and image ads. This is one type of targetable ad unit that's in high demand by Google's CPM advertisers. We recommend placing these units in line with your content, and describing them as they relate to the content. This combination of format and placement enables advertisers to use image, text, or rich media (including gadget ads) effectively. In feeds, we recommend opting in to both image and text in all ad units, as many of these advertisers only target with image ads into feeds.

Finally, as always, the most important tip for maximizing revenue from your ad placements is to create quality content that is visually appealing and attracts a quality audience. Many brand advertisers look at all placements before placing an advertising order to make sure the destination sites are in line with their brand and attract the type of audience they wish to target for a particular campaign.

Home Page Source :
http://adsense.blogspot.com/

Important things to write ad killer

2008-11-23T00:36:00.001+07:00

1.create a compelling, “must get more information” headline first.
2.stay away from using CAPS or BOLD CAPS.
3.write your copy in an enticing fashion.
4.write your copy so each point flows smoothly to the next.
5.save all the good sales letters you come across and thow away those that scream hype.
6.Once you have sales, request testimonial. place them into your copy.
7.this is extremely important. Your copy must be free of errors.
8.writing effective copy doesn’t happen the first time you attempt to write it.
9.keep your sentences and paragraphs as short as possible.
10.never get caught up writing about the features of your offer.
11.when you’re writing, include the words “you” and “your” as often as you can.
12.always give your contact information.
13.add free bonuses.
14.remove skepticism.
15.establish a control.

Home Page Source :
http://ganangblog.blogspot.com/

3 Reasons Why Adsense Is Essential For Content Sites

2008-11-22T07:19:00.001+07:00

To know why Adsense is essential for your content sites is to know first how this works.

The concept is really simple, if you think about it. The publisher or the webmaster inserts a java script into a certain website. Each time the page is accessed, the java script will pull advertisements from the Adsense program. The ads that are targeted should therefore be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.

The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Adsense ads. Also webmasters are less concerned by the lack of information search engines are providing and are more focused in making cash from these search engines.

The first reason why Adsense is essential for content sites is because it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout.

The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making profit in the process.

The second reason is the ability of the Adsense publishers to track not only how their sites are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted.

With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.

The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted websites. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are no using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.

Adsense is all about targeted content, the more targeted your content is, the more target the search engines’ ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best.

There was a time when people were not yet aware of the money to be achieved from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that generator. In those days, the content were the most important factors that is taken quite seriously. It still is. With the allure of money, of course.

Source Home Page :
http://www.webmoneysuccess.com/

Four Reasons To Avoid Using Dates In URLs

2008-11-21T16:58:00.000+07:00

Everything you do has a chance to provide a clean or dirty signal of relevancy to search engines and searchers.

While a date in the URL may provide a signal of relevancy to some searchers looking for archived information, many people who are explicitly looking for old information will likely put a date in their search query, which will match page text even if the date is not in the URL. Other searchers have a good possibility of rediscovering the information they read in the past with the help of search personalization algorithms. But most queries are not for old stuff. And that makes me believe that using the date in the URL causes more harm than good.

Dates convey irrelevant information
If your file structure uses dates as folders in the URLs, that puts low relevancy data (the date) before the more relevant category name and individual file name. If your keywords are in your filename they may be bolded by the search engine, which would make your URL appear more relevant to searchers. Just like with the page title, I believe the earlier you have highly relevant data in the filename the easier it will be for it to stick out to a searcher scanning the search results.

Dates suggest old, stale news
While your year-old content may be fresher than anything else ranking at the top of Google's search result, if you are the only one who places a date in your URL people may think your content is old and stale. Especially since Google puts fresh cache dates in many search results. This could also result in a lower click through rate.

Dates make sharing URLs more difficult
Using dates in the URL makes your file paths longer, which makes links sent in email more likely to break. Some social media sites, like StumbleUpon, only show the first 25 characters of a URL on their site. If those characters are wasted on dates then the file many not appear as relevant as if those characters contained the category name or file name.

Dates can cause Robots.txt errors
If you find that you would prefer to keep category and individual post pages indexed, but you want to filter out monthly archives it is easy to accidentally block some of your other content pages if they have the dates in the URLs as well. One mistake I made doing something similar cost me in excess of $10,000.

Source Home Page :
http://www.searchengineland.com/080117-083954.php

Bye, bye, beta...

2008-11-21T08:05:00.001+07:00

If you've logged into your account in the past couple days, you might've noticed that Electronic Funds Transfer (EFT for short) is officially out of beta. So what's changed? Our process for verifying bank account information has improved.

After you submit your bank account information, we will place a small test deposit into your bank account for you to keep. Once you see this test deposit credited to your account, just input the amount of the deposit into your AdSense account to help us verify your bank account information.

Testing your bank account before we make your payments means a greater chance of an error-free deposit. From now on, if you choose to use EFT, you can rest assured that we're taking the steps to make your payment successful.

We're excited about this launch and want to thank all of you who took part in our beta testing phase. We appreciate your help.

Source Home Page :
http://www.adsense.blogspot.com/

Bloooooooogggeeeeeerrrrrr

2008-11-20T16:40:00.001+07:00

We've just made it a lot easier for Blogger users to make money with their blogs. Our new integration with AdSense lets you sign up from within Blogger. And we've added a tool for inserting the ads in your blog (so you don't have to mess around with HTML). There are even built-in options that will analyze the colors on your blog and choose a recommended color scheme. Check out the mad science, why don'cha.

Source Home Page :
http://www.adsense.blogspot.com/

Tuning in to your feedback

2008-11-19T17:53:00.002+07:00

As a member of the AdSense support team, I help publishers with everything
from optimizing their ad implementation to understanding the AdSense payment schedule. With the wide range of incoming inquiries and concerns, we are always looking for ways to better understand what's most important to our publishers.

Recently, I had the opportunity to work on a team with engineers and product managers to help redesign our "Ads by Google" page – the feedback page users land on when clicking on the "Ads by Google" link on each ad unit. Using your feedback and aiming to improve our response time, we added categorization buttons so that users can tell us if they are providing feedback about Google ads, AdSense publishers, or something entirely different, like how they enjoy exploring the Grand Canyon with Google Earth.

So far, we're seeing positive results with the new Ads by Google page, and we hope you like it. The new page allows us to quickly know if you love the Little Bow Wow Rap ad on your site, or if you are interested in a new feature. This helps us to understand and prioritize what is most important to web users and our publishers, and what features we should focus on implementing in the future. From time to time we may experiment with new designs to continue making this a more useful page - stay tuned.

Source Home Page :
http://www.adsense.blogspot.com/

Preventing leaky filters

2008-11-18T22:29:00.002+07:00

Creating effective Competitive Ad Filters is easy as long as you follow a few simple guidelines. Here are some quick tips to improve your filters:

Tip 1: Don't use "www" in your Ad Filters

Ads should be blocked at the domain level. Frequently, publishers append "www" to their filters, such as using 'www.example.com' instead of 'example.com'. If you filter 'www.example.com' and the ad points to landingpage.example.com, the ad will continue to appear on your page. However, filtering 'example.com' will block ads from 'landingpage.example.com', 'example.com/subdomain', and 'www.example.com'.

Tip 2: Don't believe the myth about blocking 'low-paying advertisers'

Our auction system automatically selects the best performing ads for each page to help you earn the most possible money. This is especially true with our new expanded text ads. By filtering ads you think are low paying, you could actually be cutting out the most optimized ads and decreasing your revenue potential. Each ad that is filtered is one less bid in the auction, lowering the price for the winning ad on your site. You benefit most when there is a larger pool of advertisers competing for a place on your site. Additionally, when we calculate the auction, we take ad clickthrough rates (CTR) (CTR) into account - an ad with a $0.25 cost-per-click (CPC) (CPC) with a 5% CTR is more valuable than an ad with a $1.00 CPC but a 0.1% CTR.

Learn more about how the auction works.

Tip 3: Don't go overboard with filters

Only filter URLs when absolutely necessary. As mentioned, each URL you add to your filter list may cut into your AdSense revenue potential, so it's important to think carefully before deciding what to block.

Some publishers worry that competitive ads will affect their bottom line and they may overuse filters, limiting the ad inventory available for their site. Our advice? Test it. Some publishers don't use filters and sell at the same levels after adding AdSense to their pages. This might not be true for all publishers, but you should test first so that you know the actual effects before unintentionally reducing your AdSense revenue.

Source Home Page :
http://www.adsense.blogspot.com/

Tools of The Trade

2008-11-17T21:34:00.001+07:00

They say you learn something new every day. Today, maybe that something can be a new way to improve your website. Google has more tools for website publishers, so you can focus on creating content while we help with everything else. Recognize traffic trends on your site with Urchin. Or, add some interactivity with Blogger. Have some video content? Give Google Video a try to get the visibility it deserves.

If you're hungry for more ideas, visit our publisher tools site. Take advantage of the tools that make sense for your site, and you just might learn something in the process.

Source Home Page :
http://www.adsense.blogspot.com/

See things before they happen

2008-11-17T01:49:00.001+07:00

Wish you could see your AdSense ads before pasting the code on your pages? With the Google AdSense preview tool for Windows Internet Explorer, you can. Even publishers who use the preview tool aren't always aware of all its useful features, so we decided to highlight a few gems:

Filter more efficiently – You don't have to wait until AdSense ads are on your page to block any unwanted ads from appearing. It’s quick and easy to preview your site’s ad inventory and add URLs to your Competitive Ad Filter list.

Test color schemes – You can preview your ads using a selection of color schemes, helping you to visualize how AdSense will look on your pages.

Experience geotargeting – Do you wonder whether your users in India are seeing the same Google ads as users in France? With geotargeting, AdWords advertisers choose specific countries they want to target. Then, AdSense determines where your users are located based on their IP address and serves geographically targeted ads accordingly. The preview tool allows you to see your site's ad inventory for a variety of locations.

Please note that if you're a newly approved AdSense publisher, the preview tool may not display relevant ads until your site content has been indexed by our crawler. This means you may have to run the AdSense code on one or two pages of your site before trying out the preview tool.

Source Home Page :
http://www.adsense.blogspot.com/

From the Inside AdSense mail bag

2008-11-16T03:33:00.001+07:00

Amy asks: I just pasted the Google code into my travel site, but the ads I'm getting are public service ads. Why is that?

Inside AdSense says: If you’ve just pasted the code on your site, our crawlers need some time to gather information about the content of your page. For the first 48 hours after you put the code on your site, public service ads (PSAs) might show up, but you should expect ad relevance to increase over time.

If you do not see your ad relevancy improve within 48 hours, check that your page has enough text-based content for our crawlers to determine relevant ads to display.

If these tips don’t seem to apply in your case, you may find it helpful to learn more about PSAs so you can determine other reasons you may be seeing these types of ads.

Clarence asks: Why won't the ads show up on my site? I copied and pasted the Google ad code from my account, and I could see the code appearing between the tags in my site's HTML source code. When I looked at my live website, though, no ads showed up at all. I tried to paste the AdSense code into my site a second time, but the AdSense code appeared as text on my live page. Help!

Inside AdSense says: If you can see the code within the tags of your site's HTML source code but no ads show up on your site, you’re still on the right track.

First, double-check that you’ve copied the ad code exactly as it appears on the Ad layout code page of your account and pasted it into your source without any modification. Some web design programs automatically insert extra line break tags into the HTML code, or you might’ve accidentally removed a piece of the AdSense code when pasting. If the ad code is altered in any way, ads may not appear.

The second time you tried pasting the code, it sounds like something else might’ve happened involving the HTML editor you used to create your web page. If you’ve pasted the code into a 'what you see is what you get' (WYSIWYG) editor, this will often result in the Google ad code appearing as text on your live site.

For the ads to appear correctly, you'll need to copy and paste the AdSense ad code into the HTML code view of your page rather than into the WYSIWYG view. In your editor, this might be labeled as 'Code view', 'HTML view', or something similar. Some editors don’t have an HTML view and use an 'Insert HTML' function to paste HTML instead. If you're unsure where to paste the code, we recommend using our HTML troubleshooting guide or contacting your HTML editor's customer support center for assistance.

Reports done your way

2008-11-14T17:09:00.001+07:00

You can customize hamburgers, search results, and the ring of your cellphone whenever your mom gives you a call. But can you customize your AdSense reports? You bet. Even better, you can view the customized reports at any time with just one click. Here's how:

On your Advanced Reports page, create a report with a variable date range (e.g. "yesterday", "today", etc.). Choose any combination of channels or just aggregate data to view all channels, then make a selection between page impressions or ad unit impressions.

Generate the report, and you'll notice a new text box appears above it. Type a name in the box and click "save". That's it - the report you've named will appear on your Overview page in the Custom Advanced Reports section and you can view it at any time with one click.

We hope this will free up the time you used to spend selecting the same set of channels over and over, so you can spend it doing other things - like customizing your AdSense ad color palettes.

Home Page :
http://www.adsense.blogspot.com/

Feeds fixed

2008-11-14T00:22:00.001+07:00

Recently, we received emails saying that our feeds were not working properly – thank you for letting us know. We looked into it with a cool tool called, Feed Validator. It seems that we goofed and had added some invalid HTML. We’ve gone back and cleaned up those posts, and we have confirmed that the feed is now fixed.

Home Page :
http://www.adsense.blogspot.com/

Mobile Sitemaps answers the call

2008-11-12T21:12:00.001+07:00

Back in August, we recommended using Google Sitemaps to help Google crawl your content pages. Since then, Sitemaps has been updated to support mobile website URLs. We know that more users are searching the web from their cell phones and more publishers are creating web pages designed specifically for mobile devices. So, you can now use Google Mobile Sitemaps to tell Google about your new and changed mobile web pages, and increase your coverage in our mobile web index. (Incidentally, you can search through these mobile-specific websites using Google Mobile Web Search on your phone.)

Home Page :
http://www.adsense.blogspot.com/

Good news for HTML newbies

2008-11-10T23:58:00.000+07:00

You've signed up for AdSense. You've activated your account. You've chosen your ad format and colors. Now you're ready to paste your AdSense ad code into your site. Or are you? If you're new to HTML, you might find it a bit challenging to add our code into the HTML source of your pages. ("HTML source--what's that?")

Have no fear - our new Troubleshooting Demo is here! I've worked with other members of our support team to create an HTML Troubleshooting Demo that should help clear up the confusion so you can see the ads on your site without delay. The demo addresses many common issues new publishers face when adding the code to your site, including instructions for pasting the ad code using two common types of design software. It also provides a background on HTML, information on viewing your page source, and tips to address the top four problems faced by new publishers.

If you've used our demo, we welcome your feedback.

Home Page :
http://www.adsense.blogspot.com/

Prescription for G.A.S.S. relief

2008-11-10T06:52:00.000+07:00

Now that stats are back up again, your G.A.S.S. is probably flaring up as well. We'd like to use this opportunity to introduce a "cure" to the syndrome. The new version of Google Desktop has a plug-in called 'AdSense Status'. This feature allows you to continuously monitor your AdSense earnings and avoid the hassle of logging in to your account every 15 minutes.

Of course, in order to treat your G.A.S.S. you'll first need to download new version of Google Desktop. Then you'll need to go to the plug-in page (see example above) to download the AdSense Status feature. It's fast, easy and fun – and we hope it will cure your G.A.S.S. permanently.

Home Page :
adsense.blogspot.com

Distorted Images

2008-11-09T04:45:00.004+07:00

I’ve heard some ugly rumors circulating about image ads, and I want to separate the myths from the facts so publishers don’t miss out on an important revenue opportunity.

Myth: Image ads take too long to load and I hate those ‘Shoot the Duck’-type ads

Fact: We have strict guidelines for both animated and static image ads restricting them to a maximum size of 50 kb, so they’ll load quickly on your site – and no Shoot the Duck ads allowed!

Myth: Image ads don’t pay as well as text ads

Fact: All ads served by AdSense – whether image or text, contextual or site-targeted – go through the same auction process. Opting into image ads maximizes your site’s revenue potential by allowing a greater pool of advertisements to compete for space on your site. Image ads will only appear if our technology determines they will be more effective than any other ads for a particular page.

Myth: Image ads aren’t relevant.

Fact: When serving contextually-targeted ads, we use the same algorithm to match ads to your content whether image or text ads appear. With site targeting, an advertiser has determined that their ads are specifically relevant to your users (see example below).

So, here are some recommendations:
1) Under your ‘My Account’ tab, make sure that ‘Ad Type Preference’ is set to ‘Display text and image ads in all ad units’. Then, when generating your code on the ‘Ad layout code’ page, I recommend checking ‘Use my default account setting’ under ‘Ad Type’ (see example below).

2) Check the HTML source code for each page where you are running the AdSense ad code to make sure you have opted into both text and image ads (i.e., google_ad_type should be set to “text_image”)
3) Make sure you are using an ad format that supports image ads to take full advantage of this option.
4) Test the image ad option on a small subset of your pages for at least 2 weeks and track the progress using URL channels or a custom channels or a custom channels. This will allow you see whether image ads are effective for you. More data means that you can make educated decisions about your site. Try image ads and see the results for yourself.

Home Page :
http://www.adsense.blogspot.com/

Temporary G.A.S.S. Relief

2008-11-08T07:05:00.000+07:00

Speaking to AdSense publishers at face-to-face events and in reading emails and forums, we on the AdSense team have seen a phenomenon develop that's probably best described as G.A.S.S. - Google AdSense Stats Syndrome. The primary sign of affliction is the compulsive need to check AdSense stats every 15 minutes or so to see how much you've earned since your prior login. Sufferers face strong withdrawal when separated from a PC with Internet access and have been known to experience mild abdominal discomfort and general irritability.

So for you G.A.S.S. sufferers, we will offer a bit of temporary summer relief this Thursday. For some scheduled maintenance, our reports will not be (visibly) updated for around 6 hours beginning at 12 noon PST (GMT -8 for you international folks). Your earnings will of course be unaffected, but you won't see any change in stats during this time as we work to improve the AdSense system.

Please enjoy the day and rest assured that things will be back to normal as soon as possible.

Home Page :
http://www.adsense.blogspot.com/

Playing a small part

2008-11-07T19:46:00.001+07:00

Echoing the sentiments Kim posted last week, a member of our team recently suggested that we use PSAs to increase awareness of the Hurricane Katrina relief efforts. Our team agreed that this was a great idea and we worked together to make it happen. Starting last Friday, all of our PSAs began directing help to specific charities aiding those affected by Hurricane Katrina.

Home Page :
http://www.adsense.blogspot.com/

Link Up

2008-11-07T05:51:00.002+07:00

If you'd like to offer your readers something different in the way of relevant content, give link units a try. Link units offer a unique design and implementation that can adapt to your site and your readers' interests.

Each link unit displays a list of topics relevant to the content of your site, and when users click on one of these topics, they're brought to a page of AdWords ads related to that topic. Though you won't receive earnings for clicks on the topics, you'll be paid for user clicks on any of the AdWords ads on the resulting page.

Link units are available in several adformats designed to complement your site's layout. You might wish to place a horizontal link unit near a horizontal navigation bar (see the example above). Or, you could use a vertical link unit near a sidebar navigation menu (see example below).

For even more effective placement, we suggest creating a color scheme for your link unit that blends with the background of your site.

UPDATED: formatting

Channel your energy

2008-11-06T15:32:00.001+07:00

Different sites have different optimization needs - where some sites benefit from simple changes like switching to a wider ad format, others see more improvements after changing ad placement or color. Subtle changes can produce significant results. The key is to experiment, measure, and find what works best for your site. That's where channels come in.

Using your channels can help you see a more complete picture of how different types of ads are performing on your site. Do leaderboards perform better than skyscrapers? Or do ads above a navigation bar perform better than ads next to it? Channels help you measure the results. Assign a custom channel to each of the different ad formats running on your site to measure which ones perform best - then you can make changes to maximize your findings.

Here's another tip: include page name, position, ad format, and color in your channel name so you can easily identify what each channel is measuring. 'HomeTopLeaderMotherEarth' tells you the channel is reporting on the leaderboard at the top of the home page with the Mother Earth color palette. These names might look a little funny, but they can help you combine channels into more detailed and valuable reports.

Read more of these tips and learn more from your fellow AdSense publishers who have implemented similar strategies.

Home Page :
http://www.adsense.blogspot.com

Tips for maximizing Your Google AdSense Revenues

2008-11-06T00:27:00.001+07:00

Tips for maximizing Your Google AdSense Revenues
by: Diane Nassy
Despite what you may hear, the Google AdSense program is not for everyone. There are some types of web sites that do poorly no matter how hard the owners try, and there are others that should be doing well but the webmaster simply isn’t putting in the effort to make things happen.
Here are some tips to make AdSense work better for you. If you do them all and you’re still not having any luck, then you just might be running one of those sites that don’t make money

1. Determine if your visitors are “in the mood”

Like I mentioned at the top of this article, some web sites just don’t work with pay-per-click programs.
The best performing sites fall into one of these categories:

• Sites where users go and expect to buy something while they are there. E-commerce sites fit the bill here..
• Sites where users go to find specific information on something that they want to buy now. Music and video review sites, vacation information sites, resume building sites, etc. You don’t have to actually be selling these types of things; your site can just be a mecca for information pertaining to these things. Then, when the visitor comes to read your content, they are more likely to click on your ads.

• Sites where people who have disposable income and a credit card like to visit. This includes sites with money management, investing and lifestyle content.

• Sites that draw a large amount of new users every day. Free coupon sites and “How to” sites are good examples.
• Sites where people go who expect to read ads. Classified ads and shopping comparison sites fit into this category.

2. Make sure that your visitors don’t feel that you just want to grab their money

Give them plenty of relevant and well-written content. If writing isn’t your best skill then hire someone to do it for you. Good content brings steady traffic and steady traffic pays the bills.

3. Play by the rules

Google has some very specific Terms of Service (https://www.google.com/adsense/policies) for participating in their AdSense program. Learn those rules and follow them so you don’t lose all of your investment by getting shut out.

4. Use the tools that Google gives you

Google gives you tools for determining the best keywords for your site, measuring ad performance, and setting up different ad “channels” for fine-tuning ad results. These guys and girls are the 800 lb. Gorillas in the Pay-Per-Click market. They didn’t build these tools just to keep their programmers busy. Take advantage of their knowledge for they are very big and you are not!

5. Tweak, fine-tune and then tweak again

You should never be happy with your AdSense performance. If it’s good, then you need to make it great. If it’s great then you need to make it amazing. If it’s amazing then you need to take it to the UPS club. The UPS club? Google sends all checks over $10,000 per month to the webmaster via UPS overnight delivery. Now there’s a club that I wouldn’t mind belonging to.

6. Get more traffic

No matter how much traffic you have, you need more. More eyeballs translate to more clicks. Even if you’re only pulling a 2% click-through. That’s a lot of clicks when you have thousands of visitors each day.

7. Experiment with new keywords

New keywords can bring new ads and new eyeballs along with it. Set up some new pages on your site and experiment with different content. Once you get something that’s working then refer back to Tip # 5.

You can see results in near real time when you use Google’s AdWords. Don’t be afraid to be different. If something that everyone else is doing doesn’t work for you, then invent something that does work and get it on your site.

About the author:
Diane provides marketing and internet profit tips

Home Page :
http://www.forumiklan.com/detailiklan/154429/TIPS-FOR-MAXIMIZING-YOUR-GOOGLE-ADSENSE-REVENUES
http://www.mixx.com/stories/2548913/tips_for_maximizing_your_google_adsense_revenues

10 Great Things Not To Do With Google Adsense

2008-11-06T00:17:00.000+07:00

10 Great Things Not To Do With Google Adsense
By: Diane Nassy

There is no question that you can make some good money with Google AdSense, but you’re setting yourself up for disaster if you make any of these Top 10 mistakes!

1. Do not use fake information when opening your Google AdSense account.

Google says that’s a no-no and they will cut your account off and keep all the money you may have earned. Besides, trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.

2. Do not hack or modify Google AdSense code other than to change the parameters that Google authorizes you to change.

Any attempt to bypass Google’s built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial modle that Google operates under. You’re not dealing with some Mom-and-Pop company here, and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.

3. Keep AdSense ads off of your registration, confirmation, and all "thank you" pages.

Don’t ask me why you can’t put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.

4. Do not display AdSense ads and a competitor's ads (like Overture's) on the same page at the same time.

That just makes plain good sense. Google doesn’t demand 100% SITE loyalty from you, but they do insist that their own ads not be cluttered up by offerings from their competitors.

5. Don't "beg for clicks" or provide any incentive for clicking on your Google AdSense ads.

This is a biggie and you see this rule violated all the time. Any of the “get paid to do stuff” sites that put Google ads in the member’s control panels are walking the plank and they don’t even realize it. Even those sites with the polite little messages asking you to “help keep my site running by clicking on our sponsor’s ads” are asking to be cut off if those happen to be Google ads.

6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!

Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads fromtheir own site. The Google Gods can track this activity and it won’t be long until you find yourself getting a goodbye note from their fraud team.

7. No misleading labeling

Google is very specific about what text can be placed around their ads. Their Terms of Service state: “Publishers may not label the ads with text other than ‘sponsored links’ or ‘advertisements.’ This includes any text directly above our ads that could be confused with, or attempt to be associated with Google ads.”

This is to keep visitors from becoming confused and barking up Google’s tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.

8. Avoid keyword spamming and other divisive tricks

You may be tempted to buy one of those “generates thousands of key-word rich pages in seconds” programs that are so popular these days but I’ll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your trail. Other prohibited gimmicks include:

• ”Sneaky” page redirects that send a visitor off to a different site then they were expecting to visit.

• Multiple sites, domains, pages, etc. which have substantially duplicate content.

• Hidden text or links of any type.

• Excessive outbound links on any page. Google recommends no more than 100. I’d keep it way below that.

• And here is a nugget of wisdom straight from Google’s mouth: “Do not participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your website may be affected adversely by those links.

9. Don’t advertise anything on Google’s prohibited items list.

It’s a lot shorter lists than PayPal’s or eBay’s, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.

10. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers!

About the Author: Diane provides marketing and internet profit tips.

Home Page :
http://www.webdesign.org/web/site-maintenance/web-promotion/10-great-things-not-to-do-with-google-adsense.12409.html

Maybe they really are looking for a "needle in a haystack"?

2008-11-05T06:33:00.000+07:00

What do your site visitors really want? To find out you could commission an expensive six month research study involving focus groups, demographic trending and expert consultants.

Or you could deploy AdSense for Search and use the "Top Queries" reporting feature to see the Top 25 searches performed on your site. It's a peek inside the minds of your visitors (x-ray equipment not included). To see it in action, check out your Quick Reports section or go to Advanced Reports for even more customization options.

Not yet using AdSense for Search on your website? Click on the AdSense for Search tab inside AdSense to get started. With web and site search running you'll begin collecting the data you need to build out your content to match your visitor's interests. And make some money while you're at it.

Taken From :
http://www.adsense.blogspot.com/

From the trenches: a publisher's story

2008-11-04T22:26:00.002+07:00

We recently caught up with Dan Hogan from ScienceDaily magazine to learn more about his experiences as a web publisher and how AdSense programs are an integral part of his online business. Dan found it easy to get started and after some experimentation and suggestions from the AdSense support team on ad placement, he quickly saw a 10 percent increase in his effective CPM. "Google provided great suggestions for ad format and placement, which helped us optimize our results," Dan reports.

With these results from AdSense for content , Dan decided to also try AdSense for search on his website in hopes of increasing his revenue potential and perhaps providing another useful service to his visitors.

Since then, Dan says, "AdSense for search performs extremely well. It gives us an exceptional clickthrough rate of 10 percent and generates 10 to 20 times the clicks of a job search service we've tried. Plus, by using Google site search, I can now drive traffic to content on ScienceDaily that visitors might not find otherwise."

Read more about Dan's story and those from other publishers on the News and Case Studies page.

From the Inside AdSense mail bag

2008-11-04T07:32:00.000+07:00

Rowland asks:I signed up for AdSense with my blog URL, but I’d like to paste AdSense on my forum site as well. Do I have to submit a new application?

Inside AdSense says: You don't have to submit a new application to add your code to a new site. As long as your pages comply with our policies, you can put your code on them - whether they share the same domain name as your original site or not. We'll detect the new pages once the code is there, and we'll start serving ads to them almost immediately.

Jackie asks: I added my competitor’s URL to my filter list last week, and ads for this competitor continue to appear on my site. Can you figure out what’s wrong?

Inside AdSense says: Jackie, here are three tips for creating effective filters:

1) Make sure that you have added these URLs to your AdSense for Content filter list rather than your AdSense for Search filter list.

2) As you know, some AdSense ad formats contain a URL within the ad text. However, filtering this URL wouldn’t necessarily block ads from this advertiser. To create effective filters, you should verify that you’re filtering the destination URL of the ad. For instructions on how to determine the destination URL, check out the Competitive Ad Filter Guide.

3) If you're keen on blocking all ads from a particular site, and you've found the destination URL, you can enter simply domainname.com in your filter list (where domainname is, of course, the domain name in their destination URL). Dropping the www. and any folder or file names will ensure that anything coming from that site will be blocked from your pages.

David asks: I recently posted several blog entries about airplanes, but the ads are still targeted to an old post about kites. How can I get AdSense to show ads about airplanes?

Inside AdSense says: Crawling is done automatically by our bots, and we don’t manually control how often your pages get indexed but we’re always trying to improve how quickly we can crawl your pages to display the most relevant ads. When you update a site or add new content, you may have to wait until these changes are reflected in our index before relevant ads appear. During this time, your ads may be targeted to older content.

In the meantime, you may be interested in trying a new feature, section targeting, to improve the relevancy of ads appearing on your blog. Section targeting allows you to suggest sections of your text and HTML content that you'd like us to emphasize or downplay when matching ads to your site's content. Here's more information.

Taken From :
http://adsense.blogspot.com/2005/08/from-inside-adsense-mail-bag.html

Keeping your account alive and well

2008-11-03T15:37:00.001+07:00

Occasionally, we get emails from publishers who are worried about having their AdSense accounts disabled. And recently, we've seen that others have been talking about it too. While we do take our program policies seriously, no one should lose any sleep over their AdSense account -- after all, there's a person behind every one of them. And a big part of maintaining a positive experience is working with publishers to understand the policies. In every possible case we first try to work with the publisher over email to remedy the issue -- and in nearly every case there is a quick and easy solution. (You might want to add adsense-support@google.com to your email contacts list to make sure any email messages about your account make it past your spam filters.)

We know you care about your AdSense account and we do too. As long as you're familiar with our simple guidelines, we're positive we can continue to work together for a very long time.

Taken From :
http://www.adsense.blogspot.com/

Machines Can't Dream, Part II

2008-11-03T06:40:00.000+07:00

Yesterday we talked about the site targeting feature that was released within the past few months. As we introduce new ways of targeting ads, we also need new ways of capturing user and advertiser value. That's why our system now supports cost-per-impression (CPM) bidding. This lets advertisers try out their best ideas while we make sure that that the right economic incentives are in place.

Regardless of bidding method and format, all ads compete for placement on a page - and that means the winning ad meets a high bar for user value . Since site-targeted CPM ads and keyword-targeted CPC ads compete for every slot on a publisher's site, this improves how you make money.

For many publishers, site targeting actually serves as a sales team. When advertisers want to buy space on your site, tell them, "Just bid directly on our site using Google AdWords site targeting!" And the ads placed by our system will run alongside ads targeted directly by marketers.

Source of Home Page :
http://www.adsense.blogspot.com/

21 Surefire Tips for a Successful Blog Launch

2008-11-02T14:15:00.003+07:00

Witnessing the launch of a blog as successful as Performancing’s first two weeks might lead you to think that launching a successful blog is easy… well, it’s NOT. Thousands of new blogs are launched every day, but only a handful ever get read by more than a few hundred people, and even fewer ever make a dollar’s profit. While a site can survive a terrible launch (see Instablogs’ surprising turnaround) the cost is high, and the truth is, most never recover. With no money coming in, and a readership which can be counted in the dozens, it’s no wonder that the vast majority of bloggers give up and shut down their site within a year.

The 21 points included in this checklist will cover the basics of what you need to do during those all-important first two weeks of your blog’s life. While there are no guarantees in the blogosphere, if you follow these launching tips closely, your chances of success are greatly improved.

The First Impression

1. Connect with your readers through an about page and welcome message. One of the best ways to make a lasting impact is to connect on a personal level with your readers. That means letting them know who you are and what your background is. Darren from ProBlogger does this well by including an image of his ugly mug and an ‘about page’ link above the fold. You don’t necessarily need an author pic to relate to your readers, but you should find some way to allow readers to connect with you on a personal as well as a professional level to develop some rapport.

2. Don’t get seen naked: Never launch a blog with fewer than 5 posts. In the blogosphere you typically get just one shot at impressing a visitor or fellow blogger. Too many new bloggers throw up two posts and then start working on promotion. In the world of blogging, you are selling yourself and your writing. If you can’t give people a fully dressed picture of what your blog is all about and what type of writing will be on it, then why should they throw a link your way, or subscribe to your RSS feed? When someone links to you or subscribes they’re giving a vote of confidence that your site is worthwhile, so give them something to grab on to, and let them know your space won’t be “just another abandoned blog.”

RSS & Subscriptions

3. Make sure a link to your RSS feed is available above the fold. Though they won’t help your AdSense revenues much, subscribers are the lifeblood of any successful blog. These devotees are often the ones providing you with regular comments, and are far more likely to be webmasters themselves (meaning more links). It should be obvious to anyone launching a blog, but its amazing how many new bloggers do not make a link to their RSS feed readily available. New bloggers often don’t want to devote space on their site to an RSS feed when they could squeeze in a bit more AdSense. While this thinking is understandable, it is simply wrong. The returns of having subscribers are much more valuable because subscribers drive long-term traffic organically, while an additional AdSense block provides at best a marginal short-term gain.

4. Make RSS easier still: Add subscribe links to the most popular newsreaders. Again: we want to make it easy for people to subscribe. No one reads RSS raw. Provide readers with above the fold access to some of the most popular newsreaders such as Bloglines, MyYahoo!, Google Reader, and MyMSN.

5. Offer an email version of your RSS feed. According to Copyblogger, offering an email version of your RSS feed can as much as double your subscribers. We have already covered the reasons why subscribers are essential to a healthy blog (links, comments, buzz). Feedblitz offers this service for free, as does Feedburner. But beyond simply offering the email RSS feed, you need to make sure that signing up for it is easy. A study by Marketing Experiments reveals that reducing the steps to signing up for both your RSS feed and your email subscription will increase signups by over 700%. That means more than 7x the number of repeat readers and over 7x the benefits that subscribers provide to your blog.

Social Bookmarking (aka Going Viral)

6. Put chicklets in your template. Chicklets are ugly, and having too many “If you liked this story, submit it to Delicious” lines in a post looks plain spammy. That said, when you have a top-notch post that you hope is going to go viral, there is no better way to boost your votes than to add the Delicious link and Digg button right onto the post. When used correctly, chicklets can get you the coveted ‘double vote’ (when visitors who came to your post via Delicious, for example, then drop you a Digg vote once they are on the site). When you consider the tens of thousands of visitors that visit a good linkbait, those ‘double votes’ can be enough to carry you to the popular page of a second site, just by leveraging the traffic of the first.

7. Be your own promoter: Seed your best posts. Hundreds of thousands of content hungry readers are using social bookmarking sites every day, and many track specific keywords. By seeding your best articles, and by using a mixture of both popular and specific keywords as tags, you can bring a new crop of readers to your site on a weekly basis. The best way to select the tags for your article is to think of social bookmarking sites as a form of search engine. By including both broad keywords and narrower keywords you are certain to get a blend of both low quality/high volume readers (AdSense baby!) and high quality/low volume readers (links). The following is a list of the top 10 bookmarking sites which you should submit your top articles to:

1. Digg: Mammoth traffic; tech-focused; savvy users
2. Delicious: Pretty big traffic; somewhat tech/design-focused; a lot of bloggers browse Delicious for “things to link to”
3. Netscape: Pretty big traffic; a mix of topics; less savvy users
4. Stumbleupon: Medium traffic; weird stuff/literary articles; normal users.
5. Yahoo MyWeb: Medium traffic; general interest; normal users
6. Reddit: Lower traffic; politics/random stuff; normal users.
7. Furl: Lower traffic; tech-focused/some random stuff; normal users
8. Newsvine: Lower traffic; politics and news; normal users.
9. Lookmarks: Low traffic; gets spammed a lot; less savvy users
10. Blinklist: Low traffic; gets spammed a lot; less savvy users

Getting networked

8. Leave highly valuable comments on other blogs in your niche. Every niche within the blogosphere is made up of a few tightly knit communities. Like all communities, so much of what is actually going on (passing links, giving tips, etc.) is all done behind the scenes through email and IM. As a result, getting integrated into some of the communities in your niche is essential to growing your blog. New bloggers often try to integrate themselves through email solicitations, “Hi my name is Newbie, will you be my friend?…” This rarely works. You need to first make a name for yourself and make yourself valuable to the community. One way is to start commenting on the sites of community members within your niche. By being an initiator of, or contributor to, good conversations on other blogs, other webmasters will come to recognize your name. Note: This takes a bit of finesse, so don’t go around dropping your blog’s URL in the comments themselves. Rather, just type your URL in the URL field and let your ideas speak for the quality of your writing and your site.

9. Reload quickly: Take advantage of your initial launch buzz. A successful blog launch will give you two or three days of buzz (yes, that’s all you’ll get in the blogosphere). During that window, other bloggers in your niche will be checking out your site. Take advantage of those extra visitors by putting up some top-notch content within the first couple of days and updating your site frequently. Many webmasters will stop by during the first week to check out the ‘new kid on the block,’ so make sure they see you at your best. Launch buzz is a unique opportunity to gain easy links with no real extra marketing work, and it will not happen a second time. So don’t waste the opportunity by putting up garbage or sporadic content during your first week.

10. Include tons of outbound links in your posts. As a new blogger, your target audience is other bloggers. They have the links that you need to get to the top of the search engines and to get in front of other readers. So a big key is getting other bloggers in your niche to notice you. A good trick is to use website referrals to your advantage. Almost every blogger checks their site referrals list on a daily or weekly basis (which tells them the last page a visitor was on before they landed on their site). They use this list both to track new links and to see who is talking about their site. By putting a lot of outbound links in your posts to other blogs in your niche, you can start to raise your profile. When your readers click on those links your site will appear in the referrals list of the bloggers you link to. This is free marketing for you. When other bloggers see your site in their referrals list they will often visit your site and are also much more likely to return a link to you.

11. If you have something to give, give it away! Give people a reason to visit your site which goes beyond the typical content. If you’re a designer, give away a free HTML design or Wordpress skin. Are you a programmer? Make a cool FireFox plugin. Are you an expert at XX? Give away a free 8-page report, in PDF style, called “Secrets of XX Revealed”. The point is, by giving away something, even something small, you can create buzz.

12. Start real relationships with bloggers in your niche. One of the biggest misconceptions new bloggers have is that because you are online, somehow the way business is conducted has changed. It hasn’t. Just as in the offline business world, much of what is really going on in the blogging world takes place between colleagues. That means that the most helpful tips, links, assistance, and so on are given on the basis of a preexisting friendship or relationship between you and another blogger. So after spending some time getting a lay of the land within your blogging niche, send a few relevant emails out to other bloggers within your community. Let them know that you are an avid reader of their site (and actually be one), and then ask advice, suggest something, etc. The key is to: 1) Not ask for a link, and 2) Have something interesting to say. Networking (which is just a fancy way of saying making friends) is maybe the single most important difference between an average and a successful blog. So do it.

Link Building

13. Submit your blog to blog directories. Incoming links help your site to get spidered, indexed and ranked better by search engines. Conveniently, there are many blog directories that specialize in categorizing and linking to quality blogs. You can find a comprehensive list of them at the RSSTop55.

14. Submit your blog to general web directories such as DMOZ and Aviva. Links from DMOZ (The Open Directory), Yahoo! Directory, Aviva Directory and other quality general web directories provide you with what are considered “trusted links” by the search engines, a key to ranking well. Search engines value links from quality web directories because it means that your site has been checked and selected by a human being. But not all web directories are equal, and you want to be careful when submitting your site to not just throw good money after bad links. Another nice thing about the top web directories is that they will send you relevant traffic, just like a search engine.

15. Leave your blog’s URL as your signature when you participate in forums. When you make a good comment on a forum, people will not only remember your URL and begin to associate it with quality information, but also a number of forum readers looking for more information will click the link and visit your site.

16. Use your URL in your email signature. If you’re like most new webmasters, you will be writing hundreds of emails in your first few months of blogging. You can easily and subtly convert these emails into marketing efforts for your blog by simply including your URL below your name in your signature line. The setup takes only a minute, and once it’s done you won’t ever have to think about it again.

17. Myspace or Facebook members: Put a link in your profile. Putting a link in your Myspace or Facebook account is a nearly effortless way to market your site. Again, the response won’t be hundreds of new readers, but picking up a few dozen new readers here and there (even just your friends) never hurts. Also, consider sending out a bulletin (bulk mail) announcing the blog to all of your Myspace and Facebook friends. Even if just a couple of your friends drop you a free link on their own pages or blogs, it’s worth the two minutes it takes.

18. Submit guest posts at other blogs. Few experienced bloggers can resist the appeal of good free content. But most new bloggers simply don’t take advantage of this, because the first few weeks after the launch of their blog are so hectic that they don’t have time to write additional posts for someone else’s blog. With a little planning, however, you can overcome the time crunch and pick up some great links. Save up a half dozen good posts before you launch, and submit them to related blogs as a way to introduce yourself and your blog to their audience. (It’s usually better to only do this when the blogger is actively seeking submissions; you probably shouldn’t submit posts unasked-for.) Of course, link back to your own blog in the “author’s bio” at the bottom of the post. It’s not good form to submit the same article to multiple sites, so don’t cut corners here; instead create a good unique post for each submission you make.

Finishing touches

19. Ask friends for feedback on your site. Ask some of your webmaster friends to review/critique your site a few days before its official launch. The blogging world is largely comprised people who consider themselves somewhat entrepreneurial, and as a result, bloggers tend to respect (and want to help) people who are out there trying to start up their own site. By asking other bloggers to give you feedback, you put them in the role of expert and create in them a sense of ownership in your site (which means they will be more likely to give you a hand when you need it). Not surprisingly, this technique usually does provide some valuable feedback from people who have experience, if not expertise, in running a blog. But in addition, by putting your peers in the position of expert, you dramatically increase the chance that they will follow your launch and drop you a link once you get off the ground.

20. Go ‘Real-World’ with other bloggers. If you live in a major city (or visit one occasionally), invite other bloggers to join you for a drink or dinner. While friendships can be developed in cyberspace, the most fruitful business relationships, even in the world of blogging, tend to flourish only after face-to-face interaction. It doesn’t have to be anything fancy, just send a few individualized emails to some specific bloggers in your city asking them to meet up. You can frame it as an opportunity to learn from their wisdom (bloggers love to consider themselves experts), or simply a meeting of the minds. Either way, having a relationship bolstered by face-to-face contact can provide countless benefits over one maintained entirely online.

21. Dress up your comments. Even if you don’t have any readers, you can be assured that comment spammers will find you. Comment spammers are the guys dropping off-topic advertisements for Viagra and weight loss pills in the comments of your blog. Nothing kills the ability of a blog to attract new links like a spammy site. And nothing says ’spammy site’ like a comments page full of irrelevant comments and links. So monitor and delete spammy comments on a regular basis. In addition to deleting the garbage comments, you need to foster a positive community. People want to participate in and link to a vibrant site. So create one by encouraging your friends to comment on your blog. The key is that you want to create the impression of an energetic and participatory group of readers. Nobody wants to be the first guy to comment on a post, but everyone wants to chime in on a hot debate.

The bottom line: if you follow the preceding tips, you’re not guaranteed to have a successful blog, but you are guaranteed to have a strong launch, and a fighting chance to make it big in the blogosphere.

Home Page :
HomePage

The 52 Top SEO Tips

2008-11-02T07:20:00.001+07:00

By David Leonhardt

From the obvious to the "Hey-I-never-thought-of-that-great-idea-before", here are 10 of the top 52 tips on how to optimize your website for its turbo-charge rocket ride up the search engine rankings.

Be bold. Use the tags around some of your keywords on each page. Do NOT use them everywhere the keyword appears. Once or twice is plenty.

Deep linking. Make sure you have links coming in to as many pages as possible. What does it tell a search engine when other web sites are linking to different pages on your site? That you obviously have lots of worthwhile content. What does it tell a search engine that all your links are coming in to the home page? That you have a shallow site of little value, or that your links were generated by automation rather than by the value of your site. Here is an example of deep linking, in this case to my personal happiness workbook.

Become a foreigner. Canada and the UK have many directories for websites of companies based in those countries. Can you get a business address in one of those countries?

Newsletters. Offer articles to ezine publishers that archive their ezines. The links stay live often for many years in their archives.

First come, first served. If you must have image links in your navigation bar, include also text links. However, make sure the text links show up first in the source code, because search engine robots will follow the first link they find to any particular page. They won't follow additional links to the same page. You can see this in action at the link to the home page on this web site monitoring page

Multiple domains. If you have several topics that could each support their own website, it might be worth having multiple domains. Why? First, search engines usually list only one page per domain for any given search, and you might warrant two. Second, directories usually accept only home pages, so you can get more directory listings this way. Why not a site dedicated to gumbo pudding pops?

Article exchanges. You've heard of link exchanges, useless as they generally are. Article exchanges are like link exchanges, only much more useful. You publish someone else's article on the history of pudding pops with a link back to their site. They publish your article on the top ten pudding pop flavors in Viet Nam, with a link back to your site. You both have content. You both get high quality links. (More on high quality links in other tips.)

Titles for links. Links can get titles, too. Not only does this help visually impaired surfers know where you are sending them, but some search engines figure this into their relevancy for a page.

Not anchor text. Don't overdo the anchor text. You don't want all your inbound links looking the same, because that looks like automation – something Google frowns upon. Use your URL sometimes, your company name other times, "Gumbo Pudding Pop" occasionally, "Get gumbo pudding pops" as well, "Gumbo-flavored pudding pops" some other times, etc.

Site map. A big site needs a site map, which should be linked to from every page on the site. This will help the search engine robots find every page with just two clicks. A small site needs a site map, too. It's called the navigation bar. See how the second navigation bar at the bottom of Last Minute Florida Villas is like a mini-site map?

Home Page :
http://www.seo-writer.com/reprint/top-seo-tips.html
http://www.frugalmarketing.com/dtb/52seotips.shtml
http://www.webmasterworld.com/search_engine_promotion/3429879.htm

Top 10 Ways To Raise Your Site In Google

2008-11-01T14:30:00.002+07:00

Top 10 Ways To Raise Your Site In Google

By Jason Lee Miller
====================================

Top 10 Ways To Raise Your Site In Google
And in other search engines, too

No matter how much some people claim the SEO industry is a den of snake-oil salesmen, there are still definite ways webmasters can improve their rankings, and thus their visibility in Google's search results.

This isn't a manipulation game—Google absolutely hates that game and will punish you for it—which is perhaps what the darker element of the SEO world sells. Good, in-bounds SEO is made up of smart, user-and-search-engine friendly techniques. Think of SEO as a performance-enhancing drug—one that won't get you kicked out of baseball.

That being said, there are tons of things webmasters can do to help their sites perform better in search, so this list is not by a long shot finished. It is, though, what we think are the top ten strategies for better search engine—and by "search engine" I mean "Google" – placement.

1. Title tags

Listed by others as one of the Big Three (tags, links, and text), we're putting title tags at the top. The words in the title tag appear in the link that pops up in the search result. This is where you tell the search engine (and the would-be visitor) as succinctly as possible what needs to be known: company or publication name; relevant, targeted keyword or keyword phrase taken from the text of the page. Each page should have a title tag as Google ranks each page individually, not the site in its entirety.

2. Content

The order of the Big Three is very debatable, but really they work as parts of the whole; not one of them can be left out if the machine is to work properly. In this case, you probably understand that content should be quality, however that is defined, but it should also be rich in the keywords you are targeting to drive search traffic. That doesn't mean just throwing them in there like you're cooking up a pot of SEO gumbo, though. Keyword use and keyword variation should be natural and not overstuffed. For the visual text part of the page, focus on working in the relevant words and phrases you want people to find you for.

3. Quality Links

Or more specifically, backlinks, links to your site from outside sources. Links are your letters of recommendation. If nobody's recommending you, or the recommendations seem phony, then it won't work. Authority links are weighted most heavily, of course, so try to get industry-related authority sites to link to your site.

4. Quantity Links

Authority (high quality) links are by nature more difficult to get, so you'll have to start somewhere else unless you already have the brand recognition you need from square one. Many SEOers propose "link-swaps" to each other and it used to be common trade to buy and sell links. But as Google demonstrated last Fall, you can't buy Google's love that way. In fact, you'll get the opposite of love. So, try to get as many links as you can from industry peers the good old-fashioned way – by promoting. Submit links to respected directories like DMOZ and Yahoo, as well. A large burst of low-quality, non-authoritative, or bad-neighborhood links, though, can do a lot more harm than good; so keep things natural.

5. URL

The importance of the URL is often debated, but one argument seems to make more sense than the others. Search engines don't like too many parameters in the URL (easy to confuse the spiders with & and ?) and people can't read those long URLs and tell what they mean at a glance either. The people aspect here is especially important, because they're the ones clicking and they need to understand where a link leads them at a millisecond glance. Lesson: keywords in the URL are a good idea.

6. Spider Food

Search spiders eat HTML, not Flash. They eat text, not pictures. Make the spiders happy with HTML and lots of text to eat.

7. Site Architecture

There's a lot to consider here, but the goal is creating a site spiders can easily access, a site that tells them where to go and what to index. Sitemaps are vital for this purpose, as is proper use of Robots.txt. Just this week, Google's Webmaster Trends Analyst Susan Moskwa posted 7 must-read Webmaster Central blog posts about these very topics.

8. Frequently Updated Content

You could start a site, slap some content on it, and let it sit there in cyber space. It'll be indexed, most likely. But you really expand your credibility as a devoted, relevant source if you update regularly. In addition to spiders, it gives people a reason to come back, too.

9. Start a Blog

A great way to establish yourself as an authority voice on the Internet is to start a blog about the industry you're in. Maintaining a blog means another entry point with regularly updated content that eventually with some authority helps pull up the main site via targeted links to the site, or specific pages within the site. It's not a spam blog, which will be zapped eventually, if there's useful content on it and legitimate linking.

10. Don't Forget Humans

This is so important, it probably should be higher up on the list. There's an art to designing a site that is friendly to both Google crawlers and the people you ultimately want to convert. Without people, what's the point? So first design for them, and then tweak to please the spiders, not the other way around. Jakob Nielsen is a usability guru you'll want to check out. He's been telling people how make user-centric websites since web directories were still phonebooks—you know, on paper.

From http://www.webpronews.com/topnews/2008/02/14/top-10-ways-to-raise-your-site-in-google

7 Steps Of Mega Adsense Earners

2008-11-01T06:42:00.001+07:00

The Google AdSense program is like finding money in the street.

Kids in High School are making thousands of dollars a month with Adsense... Housewives, Retiree's, Mom and Pop's who've never made a dime on the Internet have created full time incomes by simply placing AdSense Ads on their web site or blog.

Then you have the "Super AdSense" earners. We have all heard of them... the Elite few who are on track to make half a million dollars a year or more promoting AdSense sites.

Do not be mistaken though... these people are not building like your Mom and Pop's do. They have systems in place that create sites for them... people who build sites for them... they have outsourced and automated many of the tedious tasks such as posting to blogs and searching for keywords.

While most people cannot emulate everything these Super AdSense earners do... many of them you can.

Here are 7 Required Steps you can implement today to copy their success :

1) Starting today... treat your AdSense business like it is a REAL business and track what you do.

Begin tracking what you are doing that works... as well as what you are doing that does not work. This will keep you from making the same mistakes over and over, and you can repeat the steps that have worked in the past. As simple as this step seems... most people do not know the reason(s) to their success or failure.

2) Utilize the latest tools and software available.

The Super AdSense earners are not any smarter than your average person. I know many people think they are... but for the most part, they are regular non techie people.

They are smarter in one respect though... they use the latest tools available to them to automate most of the tasks involved with researching and creating sites. They use the latest keyword, site creation and search engine optimization tools available. The tools they use are their secret weapons.

3) Quit chasing the Mega Dollar keywords.

You cannot compete with the search engine experts who create sites for the $80 payout keywords. You may get lucky every now and then... but in the long run, you are better off building sites for the low to mid range payout keywords. The competition is less, and your chance of success is much higher over the long term.

4) Choose broad niches and break it down.

Choose a broad subject as your main theme (lets use computers for an example). From there... break it down into as many sub niches as possible.

Using Computers as the example... you could build sub niches/sites like laptop computers, computer hard drives, computer keyboards, etc, etc. You could literally build hundreds of sites around one major theme and stay totally focused. Once you have exhausted every possible sub niche of that major theme... choose another main theme and repeat the process.

5) KISS

Keep your sites easy to navigate and forget the fancy graphics that distract your visitors attention. Unless you are just building AdSense sites for the fun of it and to impress your friends... the purpose of having the site is to have people click on one of the ads, right? Then keep the site layout simple... dump the scrolling banners, dancing chickens and colored scroll bars... they are distractions.

6) What is the purpose of your web site?

Your web site cannot be everything to everybody. If you have a full fledged ecommerce site, with products for sale... links to other products, it is not a good site for AdSense. If the primary focus of the site is to sell products... let it do that.

Do not distract or confuse your visitor with to many options or choices. The best AdSense sites are AdSense only content sites that sell nothing. They are sites that "Tell"... not "Sell."

7) Be consistent.

This is not one of those deals where you build one site and you are done. Refer back to Step #4. You must continuously build in order to be successful.

Think of it as planting a crop that you will harvest in a month or two, and the sites you build are seeds. Once the seeds have grown and matured... you will reap the harvest. The more seeds you plant... the larger the harvest.

To sum it up... utilize the tools available to automate as much of the process of building sites - doing research and building keyword lists as you can. This alone will help keep you organized and on track. Be consistent in building... treat it like the business it is and you will reap the rewards of your harvest.

Home Page :
http://www.hooverwebdesign.com/

Getting RDA Inside AdSense

2008-10-31T19:34:00.000+07:00

Since we launched Inside AdSense, we've received many requests like this one from Jay:

"Can you add an email subscription list on Inside AdSense?"

You bet! Check out our mailing list subscription box in the right navigation bar and start getting your regular dose of Inside AdSense.

Source Home Page :
http://www.adsense.blogspot.com/

Machines Can't Dream, Part I

2008-10-31T00:10:00.001+07:00

We launched site targeting a couple of months ago. Why site targeting? Well, to put it succinctly, because machines can't dream. We're proud of our engineers and their work, but even they can't make computers dream. They can't make a machine feel the emotions that people feel, experience the desires that people have, or imagine all the concepts that might resonate with users (we think they do a pretty good job on this last one, though).

We want to allow the very best ideas, whether they're from machines or marketers, to serve the needs of users. So, we've introduced site targeting, opening up our ads system to the intelligence, ideas and insights of thousands of AdWords advertisers.

Advertisers can now specify and bid on sites within the AdSense network where they want their ads to appear. We've enabled these advertisers to try out their best ideas and concepts within the AdWords system. Their site-targeted ads compete in the same auction as keyword-targeted ads. If these ads don't do well, they'll quickly give way to other ads from elsewhere in our system. And if these ads do perform well, they'll continue to win placement more and more broadly.

In this way we're also ensuring that web publishers display the highest-performing, most relevant ads through AdSense.

Taken From :
http://www.adsense.blogspot.com/

More Channels ( but still no MTV )

2008-10-30T19:28:00.001+07:00

Today we increased the number of active reporting channels to 200 so you can track the performance of more of your pages. We also now feature custom reports, allowing you to save and name your frequently used report settings and get one-click access to them on the reports overview page. And last but not least, we've added reporting to show your site's top queries in AdSense for Search. This helps you see what your site visitors are searching on.

Check out the “What’s New” page to get more details. We hope you enjoy using these new features.

Taken From :
http://www.adsense.blogspot.com/

Adsense Home Page :
https://www.google.com/adsense/

Put Your Pages On the Sitemap

2008-10-30T07:08:00.002+07:00

Driving traffic to your site is certainly essential to maximizing your AdSense earnings. We get lots of emails asking, "How can I get more traffic from Google search results?" and "Why aren't some of my pages found by Google's search crawlers?" While we do not guarantee inclusion in the Google index, we do have a new product that will help to ensure Google is aware of all of your content pages.

Google Sitemaps enables you to directly inform Google about when you make changes to your web pages or create new ones. That, in turn, enables Google to crawl your site more effectively and comprehensively. This helps site owners solve two current challenges :

1. Keeping Google informed of all of your new web pages or updates;
2. Increasing the coverage of your web pages in the Google index

Source Home Page :
http://www.adsense.blogspot.com/
https://www.google.com/adsense/

Fewer Ads ,More Money

2008-10-29T19:07:00.003+07:00

You may have noticed a new feature in AdSense ads this past week - variations in the number of text ads we show in any ad unit. We caught up with Brian A., a product manager for AdSense, to pick his brain about this new feature.

How have Google ads changed?

"We've updated AdSense to now vary the number of text ads that appear in a given ad unit. When we have a set of highly relevant and useful ads, we give them more of a presence in the ad unit by eliminating other ads. In some cases, if we determine a particular ad performs extremely well on a page, we'll remove all other ads from the unit and show just this single ad."

Sounds great for advertisers, but is this good for publishers?

"When we tested this feature, we saw that the increased user attention to these relevant ads resulted in a higher CTR. This means more revenue for publishers."

Is this good for a site's visitors?

"Definitely. The better-performing ads are more useful to users and this new feature gives them more presence in the ad unit. We are very careful to consider the user benefits with every feature so we can help our publishers grow their repeat traffic by showing more useful links on their pages."

Here's an example of an ad that has been expanded to fill an entire ad unit:

So don't be surprised if you see fewer ads taking up the same space in your ad units. Google AdSense technology will automatically determine the optimal number of ads to display on your pages and will only show fewer ads when doing so will increase your revenue.

Taken From :
http://adsense.blogspot.com/
https://www.google.com/adsense/